Sporting Life, Golf Town to merge, separate stores
TORONTO — Fairfax Financial Holdings Ltd. says it is merging its Sporting Life Inc. and Golf Town Ltd. brands. The Torontobased company says the two sporting goods retailers will operate separately with their own branding and management teams, but will make joint investments in technology, staffing and their supply chains. Fairfax and Signature Global Asset Management, a division of CI Investments Inc., acquired Golf Town and its 47 stores in 2016. Fairfax purchased 75 per cent of Sporting Life in 2011 from founders from David and Patti Russell.