The Province

Canucks nicer than Yanks on Twitter: Study

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Canadians tend to be more positive on Twitter than their American counterpar­ts, according to a new study from an Ontario university that suggests the language we use may help explain the national stereotype­s we hold to be true.

But the McMaster study cautions people against believing that Canadians are actually nicer than their neighbours to the south, saying that stereotype isn’t backed up by any hard data.

Researcher­s at the university analyzed 40 million tweets and isolated the words, emoticons and emojis used most disproport­ionately on the social media platform by individual­s from each country.

The study’s lead author said the team of linguists analyzing the tweets were trying to address a question that has long plagued social psychologi­sts — where do national stereotype­s come from?

“Why do we think that there’s a French personalit­y or a Canadian personalit­y or an American personalit­y, and why do we think these are different from each other?” said Bryor Snefjella.

He noted that previous studies have shown that while Canadians and Americans don’t have particular­ly different personalit­ies, people in the two countries tend to strongly believe that Canadians are more polite.

The study’s findings, published online Wednesday in the journal PLOS ONE, suggest national stereotype­s are at least partially based on the words we choose. In tweets gathered by the researcher­s between February 2015 to February 2016, Canadians tended to use words like “great,” “thanks” and “amazing,” whereas Americans more frequently used such words as “hate,” “miss” and “mad,” the study found.

The researcher­s then conducted a second phase of the study, exposing a group of participan­ts to the most typical words and emojis from each country. Those participan­ts were asked what they thought the personalit­y traits were of someone who often uses those words and emojis.

That exercise found that participan­ts believed someone using words most frequently employed by Canadians on Twitter would have a personalit­y matching the stereotype of a Canadian, while someone using words more often employed by Americans were thought to have a personalit­y matching the stereotype of an American.

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