SSGA launches third annual Beef Drive
Southwest producers are invited to participate in the third annual Beef Drive for the Food Banks of Saskatchewan.
The Saskatchewan Stock Growers Association initiative is underway with a goal of collecting 10,000 pounds of beef donations this year.
The SSGA Beef Drive encourages producers to donate livestock or funds in order to provide nutritious beef to families in need across Saskatchewan.
“We are excited to launch our third Beef Drive encouraged by the tremendous support of our membership donating to the program over the past two years. The Beef Drive fills an important need for the province’s food banks because fresh ground beef is a healthy, high protein food source, but it’s difficult for food banks to provide due to its cost and perishable nature,” stated SSGA President Bill Huber.
Cargill has stepped forward as a partner for this year’s Beef Drive, and through their Cargill Cares program they will be matching private donations dollar for dollar up to $5,000.
The SSGA’S first Beef Drive was launched for the first time on World Food Day in the fall of 2016 as a way for cattle producers to support the 28 food banks in Saskatchewan. Producers or individuals can donate an animal or make a cash donation to help cover the processing costs of the donated animals. Thanks to the generosity of cattle producers, the first two beef drives have collected over 22,000 pounds of beef which has a retail value of over $100,000 for Food Banks of Saskatchewan.
In the Southwest, the SSGA has been working with Treen Packers to process the beef into hamburger which is delivered to the Food Banks of Saskatchewan in Regina and distributed across the province.
“We would also like to thank Cargill who comes onboard as a sponsor this year as well as the three processors who have previously partnered with the SSGA. Sponsorship support is an important aspect of the Beef Drive as it helps to cover the costs of processing the donated animals,” the SSGA president added.