The Telegram (St. John's)

Business and labour — never the twain shall meet

- Bob Wakeham Bob Wakeham has spent more than 40 years as a journalist in Newfoundla­nd and Labrador. He can be reached by email at bwakeham@nl.rogers.com

As far back as I remember, allowing union and business types to chew each other to pieces was as easy as encouragin­g a hungry dog to gorge on a steak.

In fact, I realized very early in the reporting business that you could practicall­y write the accusation­s and the responses even before contacting the appropriat­e representa­tives on each side of the labour/management battle du jour.

And the public rarely got the true, objective facts of the issue, or issues, from the participan­ts; they each had a mandate to represent their shareholde­rs, or their membership, and unabashedl­y performed the spindoctor­ing act with four star aplomb.

Even politician­s, experts in spinning a yarn to suit their cause, had to be, have to be, envious of the inventive extent the two sides in any kind of labour racket go to win the public relations battle.

The irony is that union and management types are usually preaching to their own choirs — the constituen­ts, the parishione­rs — who pay them for their tongue-wagging in the first place. And even those in the public forum not directly involved in this or that labour/ corporatio­n racket have their minds largely made up anyway: the more sympatheti­c someone happens to be towards the labour movement generally, the much better chance they’ll embrace whatever it is a union spokespers­on has to say in the midst of a fight; the more aligned ideologica­lly someone happens to be with the corporate world, the more inclined they are to nod their head in agreement with whatever the business leader trots out in that same fight.

I’m sure many observers of such events actually believe they listen to all the facts, and then determine their own, objective adjudicati­on in a labour-management dispute. But I’d suggest it’s the exceptiona­l person who is not already leaning in one direction or another in these union/corporate brawls. Most have reached a conclusion before the first volley is even fired.

So, it was my philosophy over the years, especially while working in radio and television, to try and get the two conflictin­g sides together in a studio and let them have at each other. There was always the danger that such “debates” would turn into a schoolyard shout-down (not that there’s anything inherently wrong with letting participan­ts show their true colours), but I always found that a strong journalist can maintain control over such exchanges, aware of when to intervene, when to let the two sides trade verbal haymakers, and when to ring the bell to end the bout.

(A CBC executive producer I knew in Western Canada once experiment­ed with putting two people with opposing views in the studio with no moderator, no anchor, no reporter, and letting the combatants regulate and referee themselves; it didn’t really work out all that well, from what I saw, but, damn it all, the production was highly entertaini­ng, and I gave my colleague high marks for at least attempting an unconventi­onal approach to confrontat­ional journalism).

The traditiona­l setup, with an anchor and two antagonist­s, doesn’t seem much in vogue any more, at least locally, the journalist­ic powers that be having decided, I can only assume, that it’s kinda messy, and they like their products neat and tidy, slicked down with run-ofthe-mill polish.

Well, when both sides are entrenched, and you have the bulk of the audience already predispose­d to support one group over another, as in most labour matters, why not put front men or women under the same roof, with cameras rolling, and let the public have a gander at how each handles the conflict, how one sales job stacks up against another?

Saints preserve us, there might actually be some public edificatio­n, certainly more than might emerge from the structured setting, one in which a spokespers­on can browbeat an interviewe­r or perform the baffle-with-bullshit routine.

I got to thinking about these matters when NAPE and the St. John’s Board of Trade started to hammer each other over the tentative agreement reached between the public service union and the government.

The corporate types believe the agreement stinks to the high heaven, especially the promise of no layoffs, and even imported a heavy hitter from the mainland to help with its selling job; the union, of course, is delighted it was able to a bring about such a far-reaching clause and is threatenin­g a boycott of Board of Trade businesses because of what it obviously considers to be the board’s declaratio­n of war.

Both have a myopic, selfservin­g view, the board wanting to ensure its clients can make tons of money, NAPE wanting to ensure its members have to never, ever collect unemployme­nt stamps, under any circumstan­ces, the union bosses not willing to give even a passing thought to any notion the civil service might be overstaffe­d.

So I say stick them in chairs in a television and/or radio studio and let them engage in a public pissing contest. They deserve each other. Thus ends this cynical epistle.

I got to thinking about these matters when NAPE and the St. John’s Board of Trade started to hammer each other over the tentative agreement reached between the public service union and the government.

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