Community reeling after fire destroys Covered Bridge potato chip factory
Residents and officials of the small New Brunswick hamlet of Hartland are reeling Saturday morning after a Friday evening fire levelled the locally owned potato chip plant, which bore the name of the town’s iconic landmark.
The fire began just before 6 p.m. on March 1 and raced through the Covered Bridge Potato Chips plant, leaving little more than a large pile of rubble and devastation in its wake.
Hartland Fire Department Deputy Chief Tom Reid said his department used mutual aid and equipment from nine area fire departments to battle the stubborn blaze.
Reid said his first crews arrived on the scene to see smoke coming out the building’s doors. He said all the workers who had just begun the day’s second shift safely evacuated the building and turned off the large propane tanks.
Reid said they received word en route to the fire on Albright Court in Waterville that everyone was safely out of the building and turned off the propane valves.
Reid said firefighters entered the building to discover a fire burning in the attic.
“After a while, it came through the roof,” he said. “That’s when we had to move trucks and everything.”
With the blaze fully involved, firefighters were limited to an exterior attack, using the ladder truck for an aerial attack.
Reid explained most of the mutual aid featured tankers continuously hauling water.
“We need a lot of water to feed that aerial,” he said. “We put out close to 3,000 gallons per minute.”
Once the roof collapsed, Reid said the team continued to pour thousands of gallons of water into the structure.
“There’s no way it could have been saved,” he said.
Reid said the grease and oil in the chip plant helped fuel the blaze.
“She went up fast, with a lot of black smoke,” he said.
Reid said the firefighters benefitted from the wind direction, which pushed the smoke and heat away from the propane tanks and the neighbouring businesses.
He explained that they evacuated employees from the Irving gas bar, Burger King and Subway next door and took precautions surrounding the gas and propane tanks for safety reasons.
AIR-QUALITY WARNING
The chip plant sits on Albright Court, a short dead-end street parallel to Route 2, the Trans Canada Highway, at the exit to Hartland in Waterville.
Following the fire, Environment Canada issued an air-quality statement warning of potentially elevated pollution levels in Waterville and areas northeast of Carleton County.
The statement, issued around 9 p.m. on Friday, explained the fire may cause significant concentrations of potentially toxic smoke and pollutants to spread downwind of the plant to the northeast.
Small amounts of smoke drifted from the rubble Saturday morning as Reid and other Hartland Fire Department members waited for investigators’ arrival from the Fire Marshal’s Office.
He explained the Fire Marshal would try to determine the cause of the fire and instruct his department on its next steps regarding hot spots and cleanup.
Reid expressed confidence the owners will rebuild the vibrant chip plant, which he estimated employs more than 100 people. He said the chips are marketed worldwide. He remembered seeing the brand on shelves during his visit to Florida.
Covered Bridge Potato Chips is the outgrowth of the multi-generation Albright family potato farm. The company began in 2004 as a potato distribution operation by Matt and Ryan Albright and became the Covered Bridge Potato Chips operation in 2009.
The plant is not only a significant contributor to Hartland’s production and industrial sector, it serves as a popular tourist destination for the region.
It offers regular tourist and school tours of the chip production facility. The Albright family are also active members of the Carleton County community.
“There’s no way it could have been saved.”
Tom Reid Hartland Fire Department chief