The Valley Wire

New branding modernizes ARTSPLACE

- CONTRIBUTE­D

Annapolis Royal has a rich history as a centre of creativity and artistic excellence.

In 1982, a group of creative minds set out to celebrate the practice of making art and show the community how artists work and what they do. That initiative marked the founding of the Annapolis Region Community Arts Council (ARCAC) and placed Annapolis Royal firmly on Nova Scotia’s artistic map.

“The work of the arts council in those early days planted the seeds that helped foster a fledgling arts community. Steadily, it grew across a range of discipline­s – from dance to fabric arts – establishi­ng Annapolis Royal’s reputation as an arts community throughout the province and beyond,” said founding member Wayne Boucher.

Since then, ARCAC has been the identity of the organizati­on, with the gallery known as ARTSPLACE at its core. Already the artistic heart, now ARTSPLACE Gallery is coming into the spotlight as the public face for the artists, and the members who make the gallery the centre of their artistic life in the region.

A new, modern logo and identity system that reflects the legacy of the arts council has been launched, leading up to the organizati­on’s 40th anniversar­y in 2022. Colourful icons that reflect the breadth of programmin­g and evoke creative spaces and artistic practices symbolize ARTSPLACE’s community outreach initiative­s.

“The new brand is not only current and modern but continues to reflect the core ethos of our organizati­on: approachab­le, friendly, fun,” said Susan Tileston, ARCAC’s first executive director.

“It’s been decades since we’ve updated ARCAC’s look and feel in a significan­t way. The time was right to modernize, streamline and simplify our brand identity,” added Sophie Paskins, gallery director, who oversaw the branding evolution.

“The new identity will strengthen our position in the community and highlight ARTSPLACE Gallery as the heart and face of the Annapolis Region Community Arts Council,” said board chair Julia Redgrave.

ARTSPLACE is a public Art Gallery that is operated by the Annapolis Region Community Arts Council, a registered non-profit, charitable, community organizati­on dedicated to encouragin­g and promoting the arts. Supported through the province of Nova Scotia and the Canada Council for the Arts, it’s located at 396 St. George St. in Annapolis Royal.

Newspapers in English

Newspapers from Canada