The Healthy Vibe:

Cor­ner Brook’s Health & Well­ness Store

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It’s been 10 years since our last cel­e­bra­tion with The Healthy Vibe, a Nat­u­ral Health & Well­ness Store lo­cated in the Val­ley Mall. The store is known for its wide se­lec­tion of high-qual­ity nat­u­ral health prod­ucts as well as it’s pro­fes­sion­ally ed­u­cated and per­son­able staff.

Now, 10 years later, they are gear­ing up to cel­e­brate 20 years in busi­ness and Owner Paulette Fudge could not be hap­pier! In speak­ing with Paulette, she shares with us a per­fect ex­am­ple of when you set your mind to some­thing, you can achieve any­thing.

“Back in 1999, when I started in the busi­ness, ev­ery­one thought I was crazy. A sin­gle mom, in­vest­ing in a health food store dur­ing a time when “health food stores” weren’t very pop­u­lar. How­ever, I saw the op­por­tu­nity and jumped in whole­heart­edly. I thought if I could op­er­ate a busi­ness that was built on help­ing oth­ers and make a living to pro­vide for my fam­ily then I would be ok.”

This good karma has def­i­nitely paid off for Paulette. She says, “the store has suc­ceeded my wildest dreams”.

A lot can change in 10 years as we all know. Paulette and her staff have adapted their se­lec­tion of prod­ucts over the years and have in­tro­duced many new fea­tures.

The Healthy Vibe has up-kept their large se­lec­tion of nat­u­ral sup­ple­ments, es­sen­tial oils, weight-loss and body build­ing prod­ucts, nat­u­ral beauty prod­ucts, ac­ces­sories, and or­ganic foods but now have even more to of­fer Cor­ner Brook’s grow­ing com­mu­nity.

With The Healthy Vibe’s grow­ing pop­u­lar­ity, Paulette and her daughter, Me­gan Kennedy, de­cided it was time for the St. John’s com­mu­nity to en­joy the stores good­ness as well. To­gether, they opened a store in busy down­town St. John’s Septem­ber 2012, which im­me­di­ately took off. It was only a short two years later the store out­grew their lo­ca­tion & moved to 306 Wa­ter Street, where they are con­tin­u­ing to thrive.

When speak­ing with Me­gan she de­scribed the St. John’s lo­ca­tion as a “spe­cific vibe”. The store is trendy, hip and holds a very cozy at­mos­phere.

“Our store is down­town St. John’s ‘one stop health shop’, with a unique se­lec­tion of sup­ple­ments, health foods, eco-re­fill sta­tion, smoothie bar, and the new­est edi­tion, a cannabis counter.”

Paulette and Me­gan, both vi­sion­ar­ies saw a need to re­duce plas­tic con­sump­tion as well as waste going back into the en­vi­ron­ment so they got to brain­storm­ing with their staff.

In the spring of this year, the ladies de­cided to give the Eco-Re­fill Sta­tion a shot at their St. John’s lo­ca­tion, and the suc­cess was phe­nom­e­nal.

Fol­low­ing this, Paulette started Cor­ner Brook’s first Eco-Re­fill sta­tion. This is a sec­tion in The Healthy Vibe where one can bring in an empty bot­tle from home and re­fill with their com­mon daily hygiene prod­ucts, such as, sham­poo, con­di­tioner, body wash, hand soap, laun­dry de­ter­gent and dish soap.

The store also has glass bot­tles for pur­chase, but strongly rec­om­mends bring­ing your own as this is a way to re­duce more waste.

Please join us this Fri­day, Oc­to­ber 25th at our Cor­ner Brook Lo­ca­tion in the Val­ley Mall to Cel­e­brate Our 20th An­niver­sary

The Heathy Vibe is cur­rently the only Eco-Re­fill sta­tion in the Cor­ner Brook area and Paulette is so grate­ful to be able to pro­vide the com­mu­nity with this op­tion.

“Not only are we re­duc­ing waste, we are also en­cour­ag­ing the use of chem­i­cal free beauty and clean­ing prod­ucts. Not many peo­ple un­der­stand that what you put on your body is just as im­por­tant, and these harsh chem­i­cals found in beauty prod­ucts these days are do­ing more dam­age than we re­al­ize. We pride our­selves in the fact that our re­fill­able prod­ucts are all nat­u­ral and free of sul­phates, parabens, and syn­thetic fra­grances.”

The feed­back has been over­whelm­ingly pos­i­tive since the store an­nounced the launch of the Eco-Re­fill sta­tion this past June.

“I had one lady say since us­ing our sta­tion back in June, she es­ti­mates she has saved buy­ing 5 plas­tic bot­tles a month, which if you add that up to to­day is over 25 plas­tic bot­tles. It’s sim­ply amaz­ing!”

Paulette is also ex­cited to an­nounce to the new­est ad­di­tion to their re­duced waste ap­proach, which is “Kom­bucha on Tap”. “Cus­tomers can bring in their own bot­tle or pur­chase a ma­son jar from us”.

If you don’t know what Kom­bucha is, store man­ager Kristy ex­plains that it is a form of fer­mented tea!

“Kom­bucha is fer­mented tea, in which they take a Scoby: Sym­bi­otic cul­ture of bac­te­ria and yeast, and this al­lows for fer­men­ta­tion to oc­cur as well as nat­u­ral car­bon­a­tion. This process re­sults in an abun­dance of pro­bi­otics, bac­te­ria that is good for the gut and brain, di­ges­tive en­zymes to help us break down our food bet­ter and re­duce bloat­ing, as well as tons of B-vi­ta­mins, that can help sup­port men­tal health and energy lev­els”

The tea is a very re­fresh­ing and a light bev­er­age that can eas­ily be a great sub­sti­tute to your af­ter­noon cof­fee.

Health is be­com­ing more and more of a pri­or­ity to our com­mu­nity and hav­ing a store of The Healthy Vibe’s na­ture is nec­es­sary.

Paulette shares her ex­cite­ment of what’s to come when we asked her the stores vi­son for the next 10 years.

“There is so much po­ten­tial for The Healthy Vibe and with the Nat­u­ral Health In­dus­try ex­pand­ing year by year, I am ec­static to be amongst it.”

Paulette also shares that they have a heavy in­volve­ment with their cus­tomers.

“We al­ways reach out to our com­mu­nity of amaz­ing cus­tomers to share with us what it is they would like avail­able to them, and we do our best to pro­vide!”

If you would like to keep in touch with The Healthy Vibe, you can head over to their Facebook group, The Healthy Vibe Cor­ner Brook, where they share tips and tricks on all things nat­u­ral. This is also where the store will post re­gard­ing any sales, give­aways or events com­ing up!

Healthy Vibe Ad­vi­sor, Me­gan Clarke and Store Man­ager, Kristy Audeau stand­ing in front of the store. Missing from the pic­ture, Healthy Vibe Ad­vi­sor, Carla Comb­den.

Healthy Vibe Owner, Paulette Fudge

Paulette Fudge cel­e­brat­ing the store’s 20th an­niver­sary with daughter Me­gan Kennedy.

Paulette Fudge, in the St. John’s store, talk­ing about her favourite di­ges­tive sup­port prod­uct.

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