Pot producer tries overseas markets
TORONTO — Canadian cannabis producer Tilray is placing its bets on budding demand from markets overseas as it begins shipping medical marijuana products to Croatia.
The company will be exporting two varieties of liquid capsules that contain the active medicinal ingredients of marijuana to patients in Croatia, which legalized the drug for medical use last year. The first contains 5.0 mg of tetrahydrocannabinol, or THC, and 5.0 mg of cannabidiol, or CBD, per capsule, while the second contains 2.5 mg of THC and 2.0 mg of CBD.
Tilray president Brendan Kennedy says the company is the first of the Canadian producers to ship medical marijuana products overseas.
“Health Canada informally told us that they issued us the first export permit,” says Kennedy, adding that after a lengthy application process, Tilray received the permit earlier this week.
Kennedy says Europe presents a good growth opportunity for Tilray as an increasing number of its countries have been choosing to legalize the drug.
Meanwhile, the number of registered Canadian patients is lower than many in the medical cannabis industry had initially expected, said Kennedy.
“The patient numbers overall are lower than we imagined in Canada, and they’re certainly lower than Health Canada’s own projections,” said Kennedy. “Certainly that incentivized us to look at other potential markets for this product.”
As of the end of last year, there were just shy of 40,000 patients registered under the Marijuana for Medical Purposes program, according to statistics available on Health Canada’s website.
Globally, however, there is massive demand for pharmaceutical cannabis products, said Kennedy, and Tilray is looking to capture some of that demand.
“This is a rapidly developing industry around the world,” says Kennedy.
“Our intent is to build a global company that is investing significantly in global expansion. There is often this misconception that medical cannabis is a North American phenomenon, and that’s not the case. We see massive changes in places like Australia and throughout the EU.”
Tilray will also soon be exporting medical cannabis products to Australia for a clinical trial in a deal announced previously. The company plans to reveal other medical market partnerships in Europe in the coming months.