More homeowners want front yards to make a statement, survey finds
Gone are the days of cookie-cutter lawns and hedges. The latest survey by Houzz, the home design and remodeling mega-platform, suggests that homeowners are all about customizing their property.
The 2017 study suggests that homeowners are making major changes to their front yards. The survey also indicated that more outdoor projects are the result of new homeownership instead of something needing to be repaired.
The survey was taken by 1,000 Houzz users from across the United States, said Nino Sitchinava, principal economist at Houzz. It was sent to users in February and March and included homeowners who had completed an outdoor project in the past year, are working on the project or plan to start one in the next three months.
Of those surveyed, 23 per cent were subject to restrictions by a homeowners association and five per cent by a neighborhood association.
“The biggest change [over last year] is the trigger for outdoor projects,” Sitchinava said. “Those who recently purchased and wanted to customize their home jumped from 25 per cent to 33 per cent.” She attributed this trend to a rise in home sales.
According to the survey, 44 per cent of outdoor projects involve streetfacing spaces. Thirty-six percent had said their front yards were nearly identical to their neighbours’ before relandscaping. After the projects were done, only six per cent said their front yards are nearly identical.
“That’s a huge drop,” Sitchinava said. Homeowners want their landscaping to make a statement, to stand out and also be livable, she said.
The survey also indicated that beds and borders (47 per cent), shrubs (29 per cent) and perennials (28 per cent) are the most important features of a home’s curb appeal.
“We’re seeing a growing trend that the grass is coming out,” Sitchinava said. “There’s a growing trend toward low-maintenance plantings as well as native plantings. People are taking a more natural approach to outdoor space.”
About three-quarters of those surveyed said their projects include lowmaintenance plants. And while Californians are twice as likely to tear out their lawns, the trend is gaining traction in other parts of the nation. “Other parts of the country are facing more volatile weather patterns where nonnative plants don’t stand up as well,” Sitchinava said.
Of the 75 per cent of homeowners who said they have a lawn, 76 per cent said they are making changes to it — especially in the front yard. Of those removing their lawn, 26 percent are removing it in front and nine percent in back. Artificial lawns are losing popularity. Only five percent of homeowners replaced their lawns with artificial turf, compared with eight percent in 2014-15.
The two most popular system updates are to lighting (45 per cent) and irrigation systems (37 per cent). And it’s no surprise that 70 per cent of projects have an LED (light-emitting diode) element.
“That has been a staple in the last three years,” Sitchinava said. “I think it’s a no-brainer at this point. LEDs have become quite affordable.”
What is surprising, however, is that one in five homeowners are choosing smart technology with their updates in order to control their lighting via mobile device or computer.
Houzz conducts an annual survey of consumer trends, which is now in its third year.