the weeknd, la mar tay­lor & ahmed is­mail

En­ter­tain­ment moguls

Toronto Life - - The Fifty Most Influential 2018 -

CIVIC boost­erIsm has tra­di­tion­ally been Drake’s thing, but this spring, the Weeknd got in on the act. Along with his artis­tic di­rec­tor and long­time friend, La Mar Tay­lor (they met on the first day of high school), and mar­ket­ing guru Ahmed Is­mail, the Weeknd launched HXOUSE, an in­cu­ba­tor for creative young peo­ple based out of the Artscape Daniels Launch­pad on the water­front, do­ing for artists what al­ready ex­ists for tech. Mu­si­cally, the Weeknd’s hit­mak­ing ways con­tin­ued, with “My Dear Melan­choly” reach­ing num­ber one on the U.S. Bill­board top 200. Up NEXT: Tour­ing the HXOUSE model to cities around the world.

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