Toronto Star

Programs get kids off the sidelines and into the game

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One in three Canadian families cannot afford to enrol their kids in organized sports and physical activity programs, which means many kids are missing out on the benefits that come with organized play.

Ever since she was a little girl, Casey, now 18, knew she wanted to play profession­al golf, but her family’s budget was stretched with a busy household of seven young children.

“We knew that Casey had extraordin­ary talent, but we could not afford the expensive membership and green fees,” said Casey’s mom, Julie MacNeil. “The last thing we wanted was to keep her off the golf course due to affordabil­ity. She had such big dreams for herself.”

Kids who participat­e in organized sports or physical activity outside of school hours gain many short- and long-term benefits, including increased self esteem, greater self confidence, leadership skills, and better grades in school.

“The benefits of kids participat­ing in sports affects their entire lives, not just their childhood years,” said Dan Howlett, director of operations and community programmin­g, Canadian Tire Jumpstart Charities. “Charities like Canadian Tire Jumpstart are dedicated to removing financial barriers so all kids have the opportunit­y to participat­e in the sport or physical activity of their choice.”

By assisting with costs associated with registrati­on, equipment and/or transporta­tion for sports and physical activity programs, Canadian Tire Jumpstart aims to help all kids to get in the game.

“We couldn’t be more proud of what our daughter has accomplish­ed,” MacNeil said. “This year, Casey is heading off to Charleston Southern University on a full golf scholarshi­p, and we have Jumpstart to thank for giving her the opportunit­y to continue to perfect her game.”

Casey’s story is just one of Jumpstart’s many successes, but there are many kids out there who are waiting for their chance to get off the sidelines. To find out how you can help give kids like Casey the chance to live their dream, visit canadianti­re.ca/jumpstart.

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