Toronto Star

Netflix stock hits new high

Subscriber growth trumps earnings miss for investors

- MICHAEL LEWIS BUSINESS REPORTER

Stock in Internet video-streaming giant Netflix Inc. soared late Wednesday despite a big earnings miss as investors focused on record subscriber additions in the U.S. and an aggressive internatio­nal expansion.

Shares in Los Gatos, Calif.-based Netflix jumped more than12 per cent in extended trading to an all-time high of $534.07 (U.S.) after the company said it added 4.9 million subscriber­s globally versus its earlier forecast for four million additions.

That compares with a prior year gain of four million and brings Netflix’s worldwide streaming membership to 62.3 million.

The company cited strong growth across a number of markets including Canada, where independen­t research released this week estimates 900,000 adds in 2014 to bring Netflix Canada’s membership to 3.9 million.

Netflix founder and CEO Reed Hastings told analysts that viewership gains and retention have been driven by investment in a jampacked pipeline of original movies and TV shows, including the third season of House of Cards and new offerings such as the Unbreakabl­e Kimmy Schmidt and Bloodline.

He also said there is room in the direct streaming market for traditiona­l TV rivals such as HBO, CBS and Dish, which are all are launching consumer services.

“Netflix and HBO are not substitute­s for one another given differing content,” Hastings said.

“We view offerings like the rumoured Apple offering, Sony’s PlayStatio­n Vue and Dish’s Sling TV as more competitiv­e to the current pay TV bundle than to Netflix which is lower cost, has exclusive and original content, and is not focused on live television.”

Along with robust global growth Netflix also reported better-than-expected U.S. additions of 2.3 million to push membership beyond the 40 million threshold.

Internatio­nally, Netflix gained 2.6 million subscriber­s in the quarter to 20.88 million versus its forecast for 2.25 million additions. Netflix subscriber­s around the world streamed 10 billion hours in the first quarter, Hastings said.

The bullish subscriber numbers, however, overshadow­ed secondquar­ter revenue guidance below expectatio­ns and a profit hit in the first quarter from the strong U.S. dollar.

Netflix reported revenue in line with forecasts in the quarter at $1.57 billion, a 24-per-cent year-over-year gain, but income trailed the consensus expectatio­n on foreign exchange losses and the impact of content and marketing spending.

Netflix earned $23.7 million, or 38 cents a share, compared with $53.1 million, or 86 cents, a year earlier, lagging the Street forecast for 69 cents.

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