Toronto Star

Tesla faces cash crunch before Model 3 launch,

CEO Musk burning through cash, may need to find more

- DANA HULL AND DAVID WELCH BLOOMBERG

Elon Musk is burning through cash and may need to raise more soon to produce the mass-market electric sedan Tesla Inc. is banking on to reach the mainstream consumer.

A capital raise would provide more cushion to the smallest and youngest publicly held U.S. automaker, which has huge expenditur­es planned ahead of introducin­g the Model 3 sedan in July. Tesla burned through cash in the fourth quarter and expects to spend as much as $2.5 billion (U.S.) in the first half of the year before fielding its first mass-market car.

“It’s certainly clear that some kind of capital raise is coming,” David Whiston, an auto analyst at Morningsta­r Inc., said by phone Thursday. “They might want to do it soon.”

Tesla has been a serial spender under Musk, who’s made it his mission to accelerate the auto industry’s transition to electric transporta­tion. Through the first half of this year, the company will have spent about $10 billion in research and developmen­t and capital expenditur­es since 2014, according to Morgan Stanley. Musk, the chief executive officer, said Wednesday while a cash raise isn’t critical to release the Model 3, it’s probably wise.

“How close to the edge do we want to go? According to our financial plan, no capital needs to be raised for the Model 3, but we get very close to the edge,” Musk said on a call with analysts. Since “that’s probably not the best thing for shareholde­rs,” he said, “it probably makes sense to raise capital to reduce the risk.”

Tesla shares fell as much as 5.8 per cent and were down 5.5 per cent to $258.40 as of 10:52 a.m. in New York. The stock had surged more than 40 per cent from early December through the close Wednesday, as the steady state of the Model 3 led investors to bid up the 14-year-old company’s market value to rival automakers that have been around more than a century and sell millions of cars a year.

The capital expenditur­es planned ahead of the Model 3 introducti­on surpassed the $2.3 billion that Ryan Brinkman, a JPMorgan Chase & Co. analyst, had estimated the Palo Alto, California-based company would spend in all of 2017. Tesla’s projection raises the likelihood of a stock offering to boost capital in the near term, he said.

“And with a market cap approachin­g that of GM and Ford, arguably it could be done on amenable terms,” Brinkman wrote in a report Thursday.

With plans to price the Model 3 close to $35,000 ($45,800 Canadian) before incentives, the vehicle looms as the linchpin in Tesla’s plans to manufactur­e at high volumes and achieve the profitabil­ity that’s eluded the company in all but two quarters since going public.

Once Tesla boosts production of the Model 3, spending levels will decline, Musk said on the call. Tesla expects to ramp up Model 3 production to more than 5,000 a week by the fourth quarter before doubling that at some point next year.

“There’s obviously going to be a fair bit of incrementa­l investment to go from 5,000 cars a week to10,000 cars a week, but it’s going to be a lot less than getting to 5,000 cars a week in the first place,” Musk said. Going from 5,000 to 10,000 will probably cost “somewhere between 50 per cent to 70 per cent of the cost of the 5,000 line.”

Brian Johnson, an auto analyst at Barclays Plc, said in a report Wednesday ahead of Tesla’s earnings that he would “not be surprised to see a $2.5 billion raise instead of the $1.5 billion equity raise currently reflected in our model.”

Whiston projects the company’s needs are even greater — he expects Tesla will have to raise $3 billion to fund Musk’s ambitions.

Reassuranc­es from Musk on the timing for the Model 3’s introducti­on may relieve fret over whether the company can overcome its long history of product delays. Management ranks, on the other hand, remain unstable — Chief Financial Jason Wheeler, who joined the company about 15 months ago, will leave in April.

“The Model 3 is designed for manufactur­ing,” Musk told analysts. Compared with the Model S and Model X, both of which can sell for more than $100,000, the smaller Model 3 will be simpler to build. “It’s a very compelling car, and we understand manufactur­ing a lot better than we did in the past.”

 ?? MARCIO JOSE SANCHEZ/THE ASSOCIATED PRESS FILE PHOTO ?? Elon Musk, CEO of Tesla Motors Inc., delivered the good news with the bad on Wednesday, assuring them the electric sedan will be delivered on time.
MARCIO JOSE SANCHEZ/THE ASSOCIATED PRESS FILE PHOTO Elon Musk, CEO of Tesla Motors Inc., delivered the good news with the bad on Wednesday, assuring them the electric sedan will be delivered on time.

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