Campbell expects its sales to keep falling
Change in consumer tastes hurting company as more shop in produce sections
CAMDEN, N.J.— Campbell Soup Co. said Thursday it expects sales to keep falling over the next year as more people skip its canned soups and bottled juices in favour of fresher foods.
“The operating environment for the packaged foods industry remains challenging,” CEO Denise Morrison said.
The company’s stock fell to a twoyear low Thursday morning.
Campbell Soup and other packaged food companies have been hurting as consumer tastes change.
Morrison said more people are shopping in the produce sections of supermarkets and not picking up its unrefrigerated V8 juices and cans of Campbell Soup. She also blamed falling sales on the increased number of stores with private food brands and the growth of ready-to-cook meal delivery companies.
At its soup and juice division, Campbell Soup’s biggest business, sales fell 3 per cent in the three months that ended July 30 from the same period a year ago.
Sales at its biscuits and snacks business unit, which includes Pepperidge Farm cookies and Goldfish crackers, were flat from a year ago. And sales at its fresh food unit, which makes Bolthouse Farms carrots, salad dressings and cold drinks, rose 1 per cent.
Overall, the company reported fiscal fourth-quarter net income of $318 million (U.S.), $1.04 per share, after reporting a loss in the same period a year earlier. Earnings adjusted for non-recurring gains were 52 cents per share, missing Wall Street expectations by 3 cents, according to Zacks Investment Research.
The Camden, New Jersey-based company said revenue fell 1.4 per cent to $1.66 billion, falling short of the $1.69 billion analysts expected.
For the year, the company reported profit of $887 million, or $2.89 per share. Revenue was reported as $7.89 billion.