Toronto Star

Musk says tweet that cost millions was ‘worth it’

Lawsuit over Tesla CEO’s post rattled investors

- TAYLOR TELFORD

Elon Musk, Tesla’s chief executive and author of one of the world’s most expensive weed jokes, has said a tweet that got him sued by the Securities and Exchange Commission and cost him $20 million was “worth it.”

Musk, 47, had been trumpeting how “hardcore” Twitter was Friday evening, heralding the platform’s tough atmosphere and rampant criticism, when a follower asked him about the flippant August tweet about taking Tesla private.

James Patten tweeted “How about that one that cost you 20M, how was the ‘like’ ratio on that one?” Musk tweeted “Worth it.” Less than an hour later, Musk informed his 22 million followers that he would be taking a break from Twitter “for a few days.”

The SEC slapped Musk with a lawsuit Sept. 27, almost two months after he tweeted about having secured funding to take Tesla private at $420 a share. The lawsuit accused Musk of lying to investors and sought to ban him from serving as chief executive of any public company.

Later, Musk clarified that the tweet had been a joke.

He said he’d chosen the number $420 “because he had recently learned about

the number’s significan­ce in marijuana culture and thought his girlfriend ‘would find it funny, which admittedly is not a great reason to pick a price,’ ” according to the SEC complaint.

The lawsuit rattled Tesla’s investors, and the company’s stock fell 14 per cent in the days that followed. Musk agreed to settle the suit two days after it was filed, stepping down as chairman of Tesla’s board and paying a fine of $20 million. Tesla was also fined $20 million, and the money will be doled out among “harmed investors,” according to the SEC.

Tesla must also appoint an independen­t chairman by Nov.13 and keep tight- er reins on Musk’s public commentary, according to the settlement agreement. Musk must now have the company sign off on any written statements, including on Twitter, that could be deemed material.

This is not the only time Musk’s tweets have stirred trouble.

In early September, a volunteer with a cave rescue effort in Thailand sued Musk for defamation after the executive posted unsubstant­iated tweets claiming that the volunteer was a “pedo” and “child rapist.”

 ??  ?? Elon Musk’s tweet about taking Tesla private is not the only time he has stirred trouble online.
Elon Musk’s tweet about taking Tesla private is not the only time he has stirred trouble online.

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