Is Tampa the new Titletown?
City once viewed as a sports wasteland now enjoying playoff success
Twenty-six straight losses in football. Acres of empty seats at Tropicana Field. A court order to seize the local NHL team’s skates, and other equipment if needed, to pay a debt. Let’s just say Tampa Bay had not earned a reputation as a hub of professional sports excellence.
Until now. In a purple patch to rival the best of them in Boston, New York or Los Angeles, Tampa’s three top-level men’s pro teams have all made their league’s finals over the last five months. The amazing run was capped Sunday by Tom Brady leading the Tampa Bay Buccaneers to a victory over the Green Bay Packers, clinching the first home stadium Super Bowl.
Tampa Bay as Titletown? just might be so.
Tom Brady transformed the Buccaneers. The Buccaneers became a symbol for futility in the NFL when they debuted in 1976 and lost 26 straight games over two seasons before their first win. “I couldn’t wish that on my worst enemy,” said Richard Wood, a linebacker on those teams. Even a run to the NFC championship game in the 1979 season couldn’t shake the impression for most fans that “Buccaneers” was synonymous with “futility.”
And the team lived up to that reputation for some time, posting three 2-14 seasons in the mid-1980s. Since the Buccaneers’ only Super Bowl title, after the 2002 season, they have
It put up a two-win season (2014), a three-win season (2009) and three four-win seasons (2006, 2011, 2013). The Bucs had gone 12 seasons without a trip to the playoffs until the franchise ended that drought this year.
When Brady, 43, decided to play quarterback for the team after 20 seasons in New England, some assumed it would be a sinecure in the sun. Not at all. Tight end Rob Gronkowski came out of retirement to join his old teammate, and the Buccaneers also added running back Leonard Fournette to a loaded offence. A young defence looked consistently good. The signs were there for a better season.
But an 11-5 regular season? Three road playoff wins, including upsets of the second-seeded New Orleans Saints and the top-seeded Green Bay Packers? A trip to the Super Bowl? Few saw that coming.
The Rays had a small budget and few fans, but claimed a World Series spot.
The Rays started their first MLB season in 1998 as the Devil Rays. They promptly posted 10 straight seasons of 70 or fewer wins, notably finishing with a 55-106 record in 2002 that plumbed the depths of ineptitude for a modern professional sports team.
Failure and the Rays seemed to go hand in hand, especially because the team’s average attendance at Tropicana Field nearly always ranked at the bottom of the league — even when the team performed well — providing bad optics for fans tuning in on TV. And the Rays worked with a much smaller budget than the behemoths of the game, making sustained contention difficult.
The team emerged from its doldrums to earn an unlikely World Series trip in 2008 (their first season as merely the Rays), losing to the Philadelphia Phillies in five games, and it has been pretty good in the years since.
Still, the signs did not point to a return to the World Series in 2020. The Rays were 0-4 in playoff series in the 11 years between World Series appearances.
But Tampa Bay beat the New York Yankees in the 2020 division series, then eliminated the defending American League champion Houston Astros in the ALCS. As World Series underdogs again in October, they took the Los Angeles Dodgers to six games before falling just short of the big prize. Brandon Lowe hit 14 homers in the abbreviated 60-game season, and reliever Nick Anderson had an 0.55 ERA in 19 appearances, but the team got this close to the championship mostly without stars and continued to have one of the five lowest payrolls in the league.
The Lightning put their skates and pucks to good use.
The Lightning started slowly when they began play in the 1992-93 NHL season and hit rock bottom from 1997 to 2000 when they couldn’t manage 20 wins in an 82-game schedule even once. Financial losses and debt piled up, leading to a court order in 1998 allowing seizure of the team’s sticks, pucks, nets, uniforms and skates if the team couldn’t meet its debts. The team paid up.
But, in more recent times, the Lightning have been carrying the banner for Tampa sports, with a Stanley Cup win in 2004 and a loss in the final in 2015.
In the pandemic-shortened 2019-20 season, most figured the Lightning as a contender, and they delivered, tying for the third-highest points percentage with a 43-21-6 record and ripping through playoff series against Columbus, Boston, the New York Islanders and finally, in September, the Stanley Cup final against the Dallas Stars. Tampa Bay lost just six games over the four playoff series. Brayden Point led all playoff scorers with 14 goals, and defenceman Victor Hedman won the Conn Smythe Trophy as the postseason’s most valuable player.
Now comes a hometown Super Bowl. The recent success of some of the area’s pro teams, which each began as expansion-era punchlines, has raised the question: Who’s next?
While Tampa has been mentioned as a possible expansion city for both the NBA and MLS, other cities seem to be ahead in the queue.
Because of coronavirus concerns in Canada, the Raptors began the 2020-21 season playing their home games in Tampa. Given the area’s current sports magic, it may be too soon to dismiss the possibility of them making a championship run.
Tampa Bay’s current enchanted run of sporting success will culminate Feb. 7 at Raymond James Stadium, when the Buccaneers will become the first NFL franchise to play in a Super Bowl in its home venue. And when The Weeknd takes the stage at halftime, he’ll be performing, improbably, in what is now the sports capital of the country.