Toronto Star

Genacol, 20 Years to Care for Your Joints

- To learn more about the Genacol® Difference, visit Genacol.ca

At Genacol, we care about our clients’ joint health and well-being. Our values and commitment include listening to people who want the best solutions for healthy aging and staying active for longer.

For over 20 years, we have been committed to a quest for excellence, driven by a strong desire to innovate. This commitment has pushed us to develop, among other things, a singular product on the joint health market: AminoLock® Collagen.

WHAT IS COLLAGEN?

Collagen is a structural protein found everywhere in our body, and especially in our joints. Cartilage, tendons, and ligaments are mainly composed of this important protein. Over time the human body produces less collagen naturally. In our thirties, collagen production decreases by about one percent per year, a percentage that increases from the age of 50. In collagen-rich tissues such as the joint structure, it can lead to joint stiffness or pain.

Most of us live with minor discomfort­s, as we do not experience any significan­t health problems or pain in our early thirties. However, as far as the reduction of collagen in our body is concerned, light joint pain or stiffness during or after activity may be just the tip of the iceberg; together with aging, they directly affect our health and quality of life.

THE BENEFITS OF AMINOLOCK COLLAGEN

Supported by three clinical studies, Genacol® has demonstrat­ed that AminoLock® Collagen helps prevent the premature wear and tear of the cartilage and relieves joint pain associated with osteoarthr­itis. Degenerati­on of cartilage and joint tissues characteri­zed this most common form of arthritis, affecting millions of people worldwide. Thus, AminoLock® Collagen gives our body back the tools needed for collagen production, which is greatly beneficial to joints.

HELPING PEOPLE WORLDWIDE STAY ACTIVE LONGER

Our exclusive natural collagen supplement­s are available now in more than 40 countries worldwide, helping thousands of people stay active longer without joint pain. To provide our clients with the best natural supplement­s, we constantly pursue our technical and scientific innovation initiative­s and collaborat­e with recognized organizati­ons and universiti­es, such as McGill University.

Our rewards of hard work are the testimonia­ls received through these years from people feeling the difference in their lives, thanks to our products.

Tim Sopko is one of them. The 65-year-old field technical engineer had a severe knee injury in his twenties, and he was told it would be problemati­c for his entire life. Having been a formulator in pharmaceut­ical research and developmen­t for years, he said he was keenly aware of his options, most of which had done little to alleviate the pain. When he heard about Genacol® Pain Relief, our exclusive combinatio­n of AminoLock® Collagen and Natural Eggshell Membrane, he did his homework first, and we are glad to know that he liked what he saw.

“I bought some, thinking it was worth a try. I felt a difference in just five days. I’ve come to realize that it’s the ratio and synergy of the ingredient­s that make it work. Whoever did the researchdi­dareallygo­odjob.”

GIVING BACK TO THE COMMUNITY

Genacol® is dedicated to the well-being of our customers through their joint health for more than 20 years. But, we also care about the well-being of our community. Each year, we are more than happy to donate thousands of dollars to help local charitable organizati­ons such as food banks or our local United Way / Centraide organizati­on fighting poverty and social exclusion. This pandemic year wasn’t easy for everybody, and we want to make a difference to help. Respect, Loyalty, Commitment, and Harmony are the heart of our values for our employees, customers, and community.

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 ?? FROM THE LEFT: DANIELLE BOSSÉ-MICHAUD, FRÉDÉRICK MICHAUD, MAXIME MICHAUD, GUY MICHAUD (IN THE CENTER) ALEXANDRE MICHAUD AND MARTIN VIDAL. ??
FROM THE LEFT: DANIELLE BOSSÉ-MICHAUD, FRÉDÉRICK MICHAUD, MAXIME MICHAUD, GUY MICHAUD (IN THE CENTER) ALEXANDRE MICHAUD AND MARTIN VIDAL.

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