Strong sum­mer for tourism in Nova Sco­tia

Tri-County Vanguard - - NEWS - TRICOUNTY VAN­GUARD

More than 1.3 mil­lion visi­tors came to Nova Sco­tia be­tween June and Septem­ber this year, with many busi­nesses re­port­ing an out­stand­ing sum­mer sea­son.

Peak sea­son visi­ta­tion was down by about two per cent, or 27,000 visi­tors, com­pared to the same pe­riod in 2017, which was a record-break­ing year that fea­tured tall ships and Canada 150 cel­e­bra­tions.

When com­pared to June to Septem­ber 2016, visi­ta­tion in 2018 was up eight per cent or by 96,000 visi­tors.

Li­censed room nights sold reached 1.4 mil­lion, an in­crease of one per cent over 2017.

“This has been a great year, but it will take more hard work and ev­ery­one work­ing to­gether to reach the in­dus­try’s am­bi­tious goal of $4 bil­lion in tourism rev­enues by 2024,” said Michele Saran, CEO of Tourism Nova Sco­tia. “We have to re­mem­ber we’re com­pet­ing with the best­known travel des­ti­na­tions in the world to at­tract visi­tors. The more we un­der­stand our cus­tomers and invest in the ex­pe­ri­ences, ac­com­mo­da­tions, spa­ces and prod­ucts they want, the more suc­cess­ful we’ll be.”

Still, tourism op­er­a­tors were pleased with this year’s num­bers.

“We were at over 90 per cent oc­cu­pancy for July, Au­gust and Septem­ber and we had great re­sponse to our new glamp­ing ex­pe­ri­ence,” said Jonathon Joseph, man­ag­ing part­ner of Ar­gyler Lodge, Glen­wood, Yar­mouth County. “We’re grow­ing and di­ver­si­fy­ing what we of­fer to ap­peal to more trav­ellers.”

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