Truro News

Social entreprene­urship: the future of local and global business

- CONTRIBUTE­D

Every year, the Global Entreprene­urship Network (GEN) celebrates Global Entreprene­urship Week across 170 countries. From November 18 to 24, 2019, several activities will take place to help entreprene­urs worldwide strengthen the world’s business community and craft innovative approaches to entreprene­urship. In recognitio­n of the event, here’s a look at social entreprene­urship, an increasing­ly popular approach to business innovation.

SOCIAL ENTREPRENE­URSHIP

A social enterprise develops and applies business solutions to a variety of social problems ranging from poverty to environmen­tal concerns to lack of access to food, water and medical supplies. For instance, a company may provide a well-digging service or financial solutions for people with low incomes.

The term became widespread in the late 1990s and early 2000s. However, the developmen­t of social media and networking platforms, as well as the emergence of crowdfundi­ng, have put social entreprene­urs at the forefront of global startups.

WHY SOCIAL ENTERPRISE­S ARE THE FUTURE

Social entreprene­urship is likely to gain momentum in the coming years. This is partly because millennial­s tend to privilege careers that allow them to apply their skills in ways they find meaningful and with companies that show a high degree of social responsibi­lity. In addition, the internet makes socially-minded enterprise­s much easier to launch and develop. Increased connectivi­ty allows social startups to recruit the diverse talent they need to grow their businesses while finding effective ways to tackle the issues they care about.

Global Entreprene­urship Week puts experience­d people in contact with students and aspiring entreprene­urs alike. Social entreprene­urship is a testament to the positive impact the global business community can have.

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