Vancouver Sun

Spam sightings down, but emails of foreign origin tough to keep out

- MARIO CANSECO Mario Canseco is vice- president of Insights West’s public aff airs division. He writes every second week in The Sun’s business section.

The most disappoint­ing spam I ever received came from a friend who I had not seen in years. The subject line used the same salutation we relied upon when we greeted each other in high school. Unfortunat­ely, when I clicked on the email, there was nothing but a poster offering cheap prescripti­on drugs. My friend was alerted and his email account cancelled.

Even with powerful filters, smarter computers and interventi­ons by IT department­s, British Columbians are still getting unwanted messages at home and at the office.

In fact, 90 per cent of those recently polled by Insights West said they receive spam at least once a month — with 74 per cent having to delete unsolicite­d emails at least once a week.

The proportion of annoyed British Columbians does not vary wildly by gender or age, although residents aged 18 to 34 and 35 to 54 seem to get more frequent spam than those aged 55 and over.

People who rely on spam are usually trying to sell something, or take advantage of us. More than anything, British Columbians are receiving unsolicite­d offers for merchandis­e or medication ( 74 per cent of us have received this kind of message). We also get emails from lists and newsletter­s that we never subscribed to ( 66 per cent).

Two other forms of spam are particular­ly dangerous, with 60 per cent of British Columbians saying that they have been told they won a prize or faced the dreaded “419 scam” — where a sender, often from Nigeria, promises them a significan­t share of a large sum of money. These frauds aren’t just about money — they may also allow the sender to misappropr­iate an email address.

The more interestin­g question is what we do with spam, aside from clicking the “delete” button. Very few British Columbians ( just two per cent) have actually tried to redeem a prize or contact a sender who promised them money. This may be more from curiosity than a belief the offers are real, but it could still leave a person vulnerable.

In an interestin­g twist, nine per cent of British Columbians say they have reported spam to the police. British Columbians aged 55 and over are more likely to report spam to the police ( 13 per cent), perhaps indicative of how this group is targeted by so- called “phishing” scams. The ideal government agency to forward these messages to is the Canadian Anti- Fraud Centre ( CAFC).

It began operations in 1993, as Project PhoneBuste­rs, and tackled primarily telephone scams. Since 2010, the CAFC has had its own website, warning about scams.

Before the new anti- spam legislatio­n kicked in on Canada Day, many of us received a barrage of messages asking us to remain subscribed to newsletter­s and other email lists, to ensure that no rules would be broken.

The legislatio­n appears to be working, at least domestical­ly. While roughly half of British Columbians ( 49 per cent) say they have not experience­d a decline in the proportion of spam they are getting after July 1, a third ( 33 per cent) say they are receiving less spam now, and just seven per cent claim to be getting more unwanted messages.

There is, however, a problem with the reach of current guidelines. While Canadian companies can be fined for violating existing regulation­s, there is virtually nothing that can be done to deter unwanted email from overseas.

My spam this week was limited to two messages: One touting “high quality bandanas and woven scarfs” and another offering “many kinds of metal components.” Both emails originated in China.

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