Vancouver Sun

Tesla cites ‘hubris’ for missed forecast

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Tesla Motors Inc. shipped 14,820 vehicles in the first quarter, less than the 16,000 it had forecast in February, on the heels of surprising­ly strong orders for the company’s new, less-expensive model.

The deliveries included 2,400 units of the Model X sport utility vehicle, which became available in September, the company said in a statement Monday.

Tesla releases global sales figures quarterly, instead of the monthly country-by-country results typically announced by other automakers.

Tesla reaffirmed plans to deliver 80,000 to 90,000 vehicles this year and blamed the first quarter delivery count on Model X supplier parts shortages and “hubris in adding far too much technology to the Model X in version 1.”

Combined deliveries of Tesla’s first three electric vehicles — the Model S luxury car, the Model X and an original Roadster that’s now discontinu­ed — are now roughly 122,000 and pale compared with the more than 276,000 orders received just since Thursday for the company’s newly introduced Model 3.

That electric car’s $35,000 price tag adheres to chief executive officer Elon Musk’s strategy of introducin­g a more affordable, highvolume vehicle only after he had succeeded with more expensive models.

Though the Model 3 isn’t expected to begin production until late 2017, the orders that have already been placed — each requiring US$1,000 to reserve — have given Tesla a cash infusion of at least US$276 million.

The company raised US$226 million in its June 2010 initial public offering.

The maker of electric cars and energy storage devices delivered 50,658 Model S sedans and Model X sport utility vehicles in 2015, toward the low end of its revised target to ship at least 50,000.

Tesla shares fell 1.9 per cent to US$242.25 at 4:23 p.m. New York time, after regular trading.

 ?? JUSTIN PRICHARD/THE ASSOCIATED PRESS ?? Customers reserve one of Tesla Motors’ new Model 3s ahead of the vehicle’s unveiling at the firm’s design studio in California last Thursday.
JUSTIN PRICHARD/THE ASSOCIATED PRESS Customers reserve one of Tesla Motors’ new Model 3s ahead of the vehicle’s unveiling at the firm’s design studio in California last Thursday.

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