Vancouver Sun

BID FOR FIT­BIT FACES HEAD­WINDS

- Business · Tech · Mobile Technology · Technology Industry · Industries · Google · European Union · Fitbit · Alphabet Inc. · Android · European Commission

Google's bid to win EU ap­proval for its US$2.1-bil­lion pur­chase of Fit­bit faces head­winds as ri­vals and cus­tomers ar­gue con­ces­sions to EU an­titrust reg­u­la­tors do not go far enough, two peo­ple fa­mil­iar with the mat­ter say. Al­pha­bet's Google last week of­fered to re­strict the use of Fit­bit data for Google ads and to mon­i­tor the process closely. It also of­fered to make it eas­ier for ri­val mak­ers of wear­ables to con­nect to the An­droid plat­form by of­fer­ing them ac­cess to An­droid soft­ware (API), and said third par­ties would con­tinue to have ac­cess to Fit­bit users' data with their con­sent. The Euro­pean Com­mis­sion is now seek­ing feed­back be­fore mak­ing a de­ci­sion. Other sources have said the new con­ces­sions are likely to help Google se­cure EU clear­ance. Some ri­vals and cus­tomers, how­ever, plan to tell the EU com­pe­ti­tion en­forcer to ask for more, the peo­ple said.

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