New tracking technology means no more missing luggage
As a 6-year-old, Josh Lippiner’s daughter, Emma, played hideand-seek to win.
So one day, when she vanished for more than a few minutes, her parents panicked.
“My wife and I couldn’t find her,” remembers Lippiner. “We completely freaked out.”
Then came an idea that changed Lippiner’s life and, maybe, your next trip: “I thought, ‘What if there was a very small, super simple quickly and easily, anywhere in the world? And what if I can attach it to Emma’s shoes?’”
Lippiner’s company, Ping GPS, is at the vanguard of an exciting new phase in locating technology that might end everything from lost car keys to missing luggage. The $99 Ping, which debuted just in time for the summer travel season, promises to help reduce your losses on vacation. Think of it like Tile, only smaller and with a near unlimited range that works in almost every country, thanks to cellular technology.
The ability to track a valuable item is being integrated into new products, too. It all points to a future in which side trips to the lost and found are unnecessary. As the absent-minded father of three forgetful kids, I’m a regular there. Sometimes we’re lucky. I recovered a pair of sunglasses on a recent visit to California. (Thanks, Monterey Plaza Hotel & Spa.) How many phones have I permanently lost because the device had run out of battery power? More than one. And that pricey Apple charger we left at the airport in Orlando, Florida, is still missing in action.
Travelers such as Carol Stratford are excited about the prospect of a lossless travel future. She recently misplaced her iPhone on a United Airlines flight and used the “Find My Phone” app to track it.
“I found it in the airline’s lost and found on the way home,” recalls Stratford, who owns a marketing company in Crestwood, Kentucky.
But what if everything had a “Find My Phone” feature built in?
Glasses, for example. This spring, the Portland, Oregonbased company Fetch Eyewear is launching its “Find” line embedded with a Bluetooth tracking device. The frames pair with your smartphone, and if you venture more than about 20 yards from your frames, you’ll receive an alert on your device. Prices start at $185.
“Many people struggle to keep track of their glasses,” says company founder Ann Sacks, “even at home.”
Interestingly, the technology to track glasses has been around for years. But the technology to track them in style, without a bulky addition to the frame, has only recently become available.
Of course tracking valuables, part of a trend to connect everything in our lives to the internet, isn’t limited to eyewear. A startup company called Woolet.co has developed a $149 wallet that “can’t be lost.” How does it work? Small, Bluetooth-powered sensors connect to your smartphone and alert you when the wallet goes out of range. The Woolet app also shows the last known location of your wallet.
Even shoes are plugged in these days. The new “connected” shoe from Under Armour, HOVR Phantom, includes an accelerometer and records your distance, stride length and cadence using an embedded chip. But it’s not marketed as a shoe for monitoring your location and — sorry, parents — it won’t track your teenagers at the mall. At least not yet. Instead, it’s meant to record the owner’s athletic performance.
Oh, before I forget: Lippiner found his daughter a few minutes after losing her.
She’s now 10 and “even more active and independent than she was when we started down this path,” says Lippiner, a startup specialist based in Charlotte, North Carolina.