Windsor Star

Joe the Plumber a reflection of GOP campaign

- salberts@postmedia.com

Mention the name Samuel J. Wurzelbach­er to most folks in D.C. and it’s likely to draw a blank stare in return. At best, someone’s eyes may flicker with recognitio­n. Sounds familiar, can’t place him.

But Joe the Plumber, yeah, everyone remembers that guy. For a few crazy days late in the 2008 presidenti­al campaign, Joe the Plumber was a comet shooting across the horizon of Republican politics — a flash of heat and energy for a GOP campaign that was destined to burn out soon enough.

On an October afternoon in Toledo, Joe — it’s the J. in Samuel J. Wurzelbach­er — challenged Barack Obama about his pledge to end Bush-era tax cuts for high-income Americans.

“I’m getting ready to buy a company that makes $250,000 to $280,000 a year,” Joe Wurzelbach­er said. “Your new tax plan is going to tax me more, isn’t it?”

Caught off guard, Obama uttered a line that cemented conservati­ve perception­s of the Illinois senator as a dyedin-the-wool socialist.

“I think when you spread the wealth around, it’s good for everybody,” he said.

Spread the wealth. Within hours, the words were being wielded by John Mccain as a weapon, an accusation, an indictment of his opponent’s ideology.

In that instant, Joe the Plumber became the symbol of every striving American dreamer — a working stiff certain to get ahead if only Washington got out of the way.

In one debate, Mccain mentioned ‘Joe the Plumber’ more than 20 times.

It wasn’t nearly enough to help the GOP nominee survive collateral damage done to Republican­s by the epic crisis on Wall Street.

But Joe the Plumber, in that one testy Toledo exchange with Obama, foreshadow­ed the hyper-partisan fight that has brought near-intractabl­e gridlock in Washington.

On one side, a president with ambitions of wealth redistribu­tion. On the other, congressio­nal Republican­s who consider revenue raising a cardinal sin.

Joe the Plumber was the Tea Party before the Tea Party had a name.

So maybe it’s poetic justice that, just as Obama embarks on another campaign against over-subsidized oil companies and under-taxed millionair­es, Joe the Plumber is back.

On Super Tuesday, while Mitt Romney was winning small in Ohio, Samuel J. Wurzelbach­er won the Republican primary for the Buckeye State’s 9th Congressio­nal District.

“I want to show Ohioans that a regular, working-class guy can run for Congress and win without compromisi­ng his integrity,” he says.

Joe the Plumber hasn’t mellowed with age. He is still Sarah Palin in Carhartt boots and coveralls — combative, cranky and charming all at once.

Joe’s first post-primary interview, on CNN, turned chippy the moment Wurzelbach­er was asked what qualified him for Congress.

“What qualifies me? I’ve worked all my life. I mean, see these hands right here, there’s callouses on them,” he said. “I worked the last 25 years having to make results to feed my family, pay my bills. Politician­s, you know, they live off the backs of broke taxpayers.”

This is a heartland sentiment that makes Obama more vulnerable than Democrats think.

Yes, it’s possible that the 2010 midterms marked the high point for Tea Party Republican­s. A recent Associated Press poll, for example, showed 65 per cent of American voters thought it would be just fine for millionair­es to pay a minimum 30 per cent tax rate.

But even as Democrats see the GOP’S soul-sapping presidenti­al race as a blessing, a simmering anti-obama sentiment within the Republican base is ready to be stoked.

Joe the Plumber embodies all of it.

If Wurzelbach­er was a novelty in 2008, in 2012 he is a reflection of the GOP in all its manifestat­ions — economical­ly hard line on taxes, hawkish on foreign policy and intensely conservati­ve on social issues.

A flat tax advocate at the time he debated Obama, Wurzelbach­er has endorsed Herman Cain’s 9-9-9 plan for a nine per cent sales, income and corporate tax.

There are bits of Joe the Plumber’s foreign policy views in Mitt Romney. Four years ago, Joe agreed a vote for Obama was a “vote for the death of Israel.” Last week, Romney said Obama’s re-election would ensure “Iran will have a nuclear weapon and the world will change.”

On social issues, there are echoes of Wurzelbach­er in Rick Santorum. In 2009, Joe said he had some gay friends but “wouldn’t have them anywhere near my children.” Santorum has likened gay marriage to “man on dog” unions and placed traditiona­l family values at the forefront.

The ideologica­l stew that nourishes Joe the Plumber isn’t likely to get him elected in Ohio’s 9th Congressio­nal District. He is running against a 30-year veteran — Marcy Kaptur — in a gerrymande­red Democratic district.

But with his catchy nickname, his folk hero status on the right, and hours of cable TV time to fill before November, Joe the Plumber is about to get his 15 minutes all over again.

 ??  ?? Getty Images files Samuel “Joe the Plumber” Wurzelbach­er, left, shown with Republican presidenti­al nominee Sen. John Mccain in 2008, is running for the Republican­s in Ohio’s 9th Congressio­nal District.
Getty Images files Samuel “Joe the Plumber” Wurzelbach­er, left, shown with Republican presidenti­al nominee Sen. John Mccain in 2008, is running for the Republican­s in Ohio’s 9th Congressio­nal District.
 ?? SHELDON ALBERTS ?? Postmedia News
SHELDON ALBERTS Postmedia News

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