PRO TIP

EXPERT ADVICE FROM JODI URICHUK ON MINIMIZING

THE LOOK OF DARK CIRCLES

Apply eye cream or an eye primer that has skin-care properties.

The order you should go in is correct, conceal and brighten. I think the less product under your eyes, the better. I often skip foundation under the eye to avoid product buildup and let the concealer do the work. Look for concealers and brighteners that contain skin-care benefits.

Depending on the depth, a corrector is always an amazing way to prep for your concealer. Light to medium skin tones try peachy tones; and medium to dark, try dark peach to deep orangeyred tones. When applying corrector, press lightly into the skin with your finger. The eye area is so delicate – no sweeping or tugging.

Then apply a concealer in your shade just where you need it and again pressing it in with your fingers. Tip Having two shades of concealer is also a great way to get one to conceal and one to brighten. Try Age Perfect Radiant Concealer

That should be enough but if you feel it needs to be brighter, you can apply a small amount of brightening on the inside and outside corners of the eye.

And while we’re on the topic of concealer: “To camouflage deeper wrinkles, for instance, around the mouth (I like to call them smile lines instead of nasal folds),” says Urichuk, “take a concealer in a half or one shade lighter than your regular shade and apply it in the shadowed area. Blending it in with a beauty sponge will help take away the depth of wrinkle.” A little reflectivity goes a long way.