Beijing Review

Privacy Protection in The Big Data Era

People’s Daily January 17

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News related to personal informatio­n breaches has caused public dismay. Recently, Alipay triggered controvers­y with a feature detailing spending statistics that automatica­lly enrolled users into the company’s credit rating service, enabling it to access a wide range of user data.

Most apps require users to register, through which process users’ personal informatio­n is collected. Sometimes, if users don’t grant access to their personal informatio­n, they cannot use the apps.

According to China’s regulation­s on mobile Internet applicatio­n services, mobile software should provide private informatio­n security protection mechanisms to software users, and the collection and use of personal informatio­n should abide by laws and have consent from users. Even so, in the age of big data, private informatio­n is frequently leaked for various reasons.

The era of big data need not equal a time without personal privacy, and instead, more efforts should be made for the protection of privacy. Recently, the Ministry of Industry and Informatio­n Technology and the Cyberspace Administra­tion of China have criticized some companies for their improper extraction of users’ informatio­n.

More mobile apps are expected to be part of people’s daily life and public service networks. Internet companies are not supposed to forget their social responsibi­lities and legal obligation­s, as in the end, a company that defies moral codes will be jettisoned by users. Meanwhile, it’s urgent for China’s informatio­n security and protection measures to catch up with the developmen­t of the Internet through the establishm­ent of tougher laws and the enhancemen­t of antileakag­e technologi­es. The public should also be more alert to informatio­n leaks.

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