Research on the High-quality Development of Digital Rural Construction in the Process of Chinese Modernization

——Practical Issues，Value Interpretation，and Countermeasures

WEN Feng-an

（Reform Magazine，Chongqing Academy of Social Science，Chongqing 400020，China）

Abstract：Accelerating the construction of digital countryside is the important content of building a strong Internet ，digital China，and the strategy of rural revitalization；and this marks a new node where rural construction is linked to the digital drive in China. However，there are still very significant differences and inefficient problems in the level of digital development between urban and rural areas，regions，and groups；the digital gaps can not easily be narrowed ；and the overall level of digital rural development should be improved. All there is an urgent need for academics to conduct in- depth discussions on to provide the construction of digital countryside with theoretical support and practical guidance. Based on the perspective of Chinese modernization，the author first explores the conceptual definition of rural countryside ；then，the author reveals the development dimension of digital countryside from such levels as digital production ，digital life，digital ecology，and digital governance；the author also fully recognize the existing problems with the construction of digital countryside ，such as the lack of systematic planning，the insufficient support of talents，the significant infrastructural gap between rural and urban areas ，and the difficulties in digital financing；finally，the author believes that we can narrow the digital gap between rural and urban areas ，accelerate the process of Chinese modernization，implement the strategy of rural revitalization，and promote the building of a strong agriculture by promoting the high- quality development of digital rural construction. So ，we should，based on the background of Chinese modernization，implement the targeted countermeasure to promote the high-quality development of digital rural construction， optimize the top-level design，improve collaborative governance；second，we should focus on empowering the subjects，attract and retain digital talents；third，we should improve infrastructure and optimize the digital environment ；and fourth，we should empower industries with digital and shape new forms in the countryside.

Key words：rural revitalization strategy；digital countryside；agricultural and rural modernization；high-quality development

doi：10.14089/j.cnki.cn11-3664/f.2024.01.003

.数字经济时代农产品营销创新：逻辑、模式与路径[J].中国流通经济，2024（1）：22-33.引用格式：张蓓，马如秋，朱吉婵