Chinese medicine popular along BRI routes
Chinese officials and businesses are seeking opportunities to export traditional Chinese medicine to Central and Eastern European (or CEE) countries, against the backdrop of the country’s Belt and Road Initiative.
Xu Lei, a counselor at TCM company Jimon Group in Anguo, a county-level city in Hebei province famous for its herbs since the Ming Dynasty (1368-1644), talked with business groups at a regional forum during his first visit to Poland.
“Many of them are quite interested in TCM and are willing to do business with my company,” Xu said.
They discussed installing TCM sales agents in Poland and building local TCM schools and herb plantations, he said.
“My company has established subsidiaries in the Czech Republic covering TCM production and sales. The cooperation model could be copied here in neighboring Poland as well as other CEE countries.”
With a history of more than 2,000 years, TCM is seen by many Chinese as a national treasure for its unique theories and practices, such as herbal medicine, acupuncture, massage and dietetics.
Tomasz Szelagowski, a reporter with NOBOX TV in Poland, said that an increasing number of Europeans are becoming interested in TCM.
“I am helping business groups and social communities to find cooperation opportunities with Chinese TCM producers and medicine schools to introduce the special treatment, as a part of Chinese culture, into our country.”