In­te­gra­tion of delta re­gion gains ground

China Daily (Hong Kong) - - LIFE SHANGHAI - By ZHOU WENTING in Shang­hai GAO ERQIANG / CHINA DAILY

The Yangtze River Delta re­gion has achieved much progress in terms of tourism and shop­ping in­te­gra­tion, ac­cord­ing to a new re­search re­port. The re­gion in­cludes Shang­hai, and Jiangsu, Zhe­jiang and An­hui prov­inces.

The Con­sump­tion Power In­dex of the Yangtze River Delta Cities re­leased on Nov 26 states that cross-city tourism and shop­ping have be­come the norm across the re­gion, with a rel­a­tively bal­anced two-way flow of trav­el­ers and shop­pers among cities in the area.

“Rea­sons be­hind this flow in­clude the in­creas­ingly in­ter­wo­ven traf­fic net­work and the var­i­ous ef­forts dif­fer­ent cities have taken to at­tract trav­el­ers by lever­ag­ing their nat­u­ral, cultural and health­care re­sources,” says Zhang Yina, an as­so­ciate pro­fes­sor at Fu­dan Univer­sity in­volved in the re­port, who re­fers to such events as the an­nual Wuzhen The­atre Fes­ti­val in Wuzhen town in Zhe­jiang’s Ji­ax­ing city.

Con­ducted by the Big Data Ap­pli­ca­tion Com­mit­tee of the Yangtze River Delta Ur­ban Eco­nomic Co­or­di­na­tion Com­mit­tee, the re­search was based on China UnionPay data from 34 cities in the delta in 2017. The re­port fo­cused on four key as­pects of cross-city spend­ing within the re­gion — tourism, shop­ping, med­i­cal treat­ment and prop­erty.

The re­port found that Shang­hai tops the tourism in­dex with a score of 418. Ac­cord­ing to the re­port, the higher the in­dex fig­ure, the higher the rev­enue earned from peo­ple liv­ing in places out­side of the city but within the delta.

Shang­hai is fol­lowed by Hangzhou, He­fei, Nan­jing, Suzhou and Ningbo, with in­dex scores be­tween 100 and 300.

With re­gard to how much peo­ple spend on shop­ping in cities other than their own, Shang­hai tops the rank­ings with a score of 2,178. Hangzhou came in sec­ond with 1,270.

“Shang­hai, which car­ries com­merce in its genes, is un­doubt­edly a shop­ping hub,” Zhang says. “But the in­dexes also show an over­all boom in cities in Jiangsu and Zhe­jiang as shop­ping des­ti­na­tions.”

On the other hand, the flow of spend­ing on med­i­cal treat­ment and prop­erty is still rel­a­tively oneway, with Shang­hai still be­ing the pre­ferred des­ti­na­tion for med­i­cal ser­vices.

Ac­cord­ing to Zhang, full in­te­gra­tion means ev­ery res­i­dent in the re­gion has equal ac­cess to pub­lic ser­vices.

“The fi­nal goal is to re­move the ad­min­is­tra­tive bound­aries, al­low­ing peo­ple across the re­gion to en­joy high-qual­ity re­sources, such as the best doc­tors and med­i­cal ser­vices,” she says.

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