Dairy giant to help rural women earn more
Dutch global dairy giant Royal FrieslandCampina NV said it plans to train 3,000 poverty-stricken women from rural areas to become maternity nannies in the next three years, and provide nutritional products for 7,000 children in need.
The dairy-maker launched a rural revitalization fund along with China Foundation for Poverty Alleviation in Beijing in late October. In the initial stage, the company plans to invest 10 million yuan ($1.43 million) in a series of poverty alleviation programs in China.
“FrieslandCampina has a history of 147 years and it operates in the form of a cooperative. The company is owned by more than 19,000 dairy farmers. Our growth comes from the development of agriculture, farmers and rural areas,” said Yang Guochao, senior vice-president of FrieslandCampina in China.
“Therefore, we would like to establish this fund and focus on the development of China’s agriculture, countryside and farmers, and contribute to Chinese society,” he said.
In 2016, the company started a program to provide free training for rural women, helping them to become nannies. So far, more than 340 women have taken part in the six-month long course, held at a vocational school in Beijing. All have since found work in major cities, earning monthly salary of between 4,500 yuan and 8,000 yuan.
“I got a stable job and my income increased significantly after I learned the professional skills of taking care of babies. Now I’m proficient in doing the job, and my life has become much better,” said Wu Shujuan, a nanny that benefited from the program.
Wang Xingzui, executive vice-president of the China Foundation for Poverty Alleviation, said in the modern era, poverty alleviation work in China has shifted to the comprehensive development of poverty-stricken rural areas.
aging, and taking part in our other innovative recycling programs, JD customers can enjoy the convenience of e-commerce while knowing that their purchases incur minimal carbon emissions.”
The tech heavyweight has long taken an increasingly green approach to logistics, across diverse industries. Last year, JD Logistics unveiled its Green Stream Initiative, JD’s largest environmental project to date. It promotes the use of sustainable packaging materials and aims to reduce the environmental impact along the entire supply chain.
By deploying green boxes, JD expects to reduce the number of boxes used throughout the supply chain by 10 billion by 2020. The
“We have to teach people how to fish, instead of giving them fish, meaning we help them to foster skills and enable them to rely on themselves to become rich. The effect of poverty alleviation from the nanny training program is immediate and sustainable, and it is an outstanding example,” he said.
As part of the fund, FrieslandCampina is also sending professional Dutch dairy farmers to visit local pastures in China, where they will provide operational and management suggestions to help local farmers raise the quality and yield of the milk they produce.
In addition, FrieslandCampina plans to help build a small town in the povertystricken rural area in Hebei province of North China. The plan is expected to help the area to mine its potential, and grow the local economy through rural tourism, and ecological and cultural communication.
company also aims for recyclable materials to comprise 80 percent of its packaging, biodegradable materials to form over 50 percent of its plastic packaging, and 100 percent of its logistics packaging to be composed of recyclable or reusable materials.
JD introduced a fleet of hydrogen energy delivery trucks to Shanghai earlier this year, marking the first significant commercial deployment of hydrogenpowered vehicles for logistics in China. It was also the company’s latest move as part of the overall goal to make its last mile of distribution process carbon-free.
In early June, the company unveiled a fleet of 50 solarpowered delivery vehicles in Beijing.