Hema Fresh dates are not as fresh as they seem

Shanghai Daily - - METRO - Hu Min

AL­READY en­tan­gled in a la­bel swap­ping scan­dal, Hema Fresh has come un­der fire again as a cus­tomer claimed co­conut milk she bought from an out­let in the Pudong New Area was more than two months out of date.

The Pudong New Area Mar­ket Su­per­vi­sion and Man­age­ment Bu­reau said yes­ter­day that it had started in­ves­ti­ga­tion into the Jin­qiao out­let of Hema Fresh.

The woman sur­named Hu bought two cans of Real Thai co­conut milk priced 19 yuan (US$3) at the out­let on De­cem­ber 1. The pro­duc­tion date was April 28, 2017, and the ex­piry date was Septem­ber 28 this year.

“I was very sur­prised as it had ex­pired two months ago,” said Hu, who posted pho­tos on Weibo show­ing the ex­piry date and re­ported the in­ci­dent to au­thor­i­ties.

Hema apol­o­gized to the cus­tomer via its Weibo ac­count and said the co­conut milk was among some stolen prod­ucts re­trieved on Novem­ber 27. It said the prod­uct was put back on shelves by mis­take.

The com­pany will pay 10 times the value of the co­conut milk to the cus­tomer in com­pen­sa­tion, but Hu said she was not sat­is­fied with the re­sponse and de­manded fur­ther ex­pla­na­tion.

She is await­ing the re­sults of the in­ves­ti­ga­tion.

The gen­eral man­ager of Hema Fresh Shang­hai was sacked late last month after an em­ployee was found re­plac­ing old la­bels on food with new ones.

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