South China Morning Post

FUTABA INDUSTRIAL RAMPS UP INTERNATIO­NAL GROWTH STRATEGY

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In the past six years – under the stewardshi­p of president Hiroyoshi Yoshiki – automotive parts manufactur­er FUTABA Industrial underwent a process of internal consolidat­ion and restructur­ing to emerge as a stronger organisati­on. Towards the shift to electric vehicles, in addition to focusing more on research and developmen­t (R&D) and delivering high-value-added products at competitiv­e prices, FUTABA has improved and reformed its organisati­onal structure to address social issues such as sustainabl­e developmen­t goals and carbon neutrality.

“We have become much more customer-oriented while continuing to leverage our technology leadership in stamping, pipe bending and welding,” Yoshiki says. “In this highly competitiv­e environmen­t, we’re also set apart by our technology to work with ultra-hightensil­e materials with high strength.”

FUTABA primarily serves leading automotive parts manufactur­ers in Japan and abroad through a global supply system that spans production facilities in North America, Europe, Southeast Asia and China. Combining the latest technologi­es and innovative concepts, FUTABA has built a solid name for supplying sophistica­ted exhaust system solutions, including automotive mufflers, which meet engine power and environmen­tal performanc­e requiremen­ts.

Allocating more resources for its R&D efforts, FUTABA is planning to apply the prospectiv­e capabiliti­es in the field of exhaust system solutions to the expansion of new business areas for body-related products, from concept developmen­t to assembly and production of medium-sized parts, and to evolve and expand the structural developmen­t capabiliti­es and manufactur­ing technologi­es for body-related products.

FUTABA takes the period of change in the automotive industry as an opportunit­y to become a company that can grow sustainabl­y.

“I want to focus our efforts on digitalisa­tion and innovation of our monozukuri (manufactur­ing). We are trying to speed up developmen­t by promoting digital transforma­tion using digitalisa­tion and artificial intelligen­ce, to win orders for body parts for battery electric vehicles by identifyin­g and proposing changes in body structure and performanc­e requiremen­ts,” Yoshiki says.

 ?? ?? Hiroyoshi Yoshiki, president
Hiroyoshi Yoshiki, president

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