THE STRENGTH OF A BRAND

STRONG TASTE IS WHAT AC­TU­ALLY MAKES THIS HA­BANO STAND OUT, LET ALONE ITS SPICY, FRUITY AND ROASTED TO­BACCO AFTERTASTE. THIS COM­BI­NA­TION TURNS IT INTO A CIGAR WORTH WOR­SHIP­PING

Excelencias from the Caribbean & the Americas - - HISTORY - BY / MAITE LÓPEZ PINO PHO­TOS / EX­CE­LEN­CIAS ARCHIVES

The Bolí­var brand has a strong his­tory, with mul­ti­ple lay­ers like one of these cigars. Sim­i­lar to a per­fect puff, time has blurred and turned some de­tails of this vi­tola's his­tory into a leg­end and, it has also carved in the mem­ory de­tails linked to co­in­ci­dences, qual­ity and the mys­tery that sur­rounds fine Ha­banos.

Bolí­var are strong Ha­banos, with abun­dant light wrap­per. Since day one, Bolí­var has been de­scribed as one of the strong­est Ha­banos brands through­out the whole cat­a­log.

The brand was founded in Great Bri­tain by Jose F. Rocha back in 1901-1902, al­though it wasn't reg­is­tered in Ha­vana (Cuba) through 1921, owned by Rocha's com­pany, J.F. Rocha & Co., ac­cord­ing to An­wer Bati in his book en­ti­tled The Cigar Com­pan­ion.

Dur­ing this time, Bolí­var pro­duced the small­est cig­a­rette of the world: Del­ga­dos. With barely one and a half inches long and ring gauge 20, this vi­tola was hon­ored with a minia­ture replica of its cigars at Wind­sor Cas­tle's play­house.

In 1954, the com­pany and brand rights were bought by Ci­fuentes & Co. after Rocha's pass­ing and the pro­duc­tion was housed by fa­mous Ha­vana-based Partá­gas cigar fac­tory. While man­aged by Ci­fuentes, Bolí­var was ac­claimed in the in­ter­na­tional mar­ket and be­came an im­por­tant ex­port brand.

Bolí­var was very suc­cess­ful among cigar afi­ciona­dos and it was praised as one of the best Ha­banos char­ac­ter­ized by full and strong taste, which was the pref­er­ence at the time.

In El Mundo de los Puros, Aure­lio Pas­tor ex­plains: “French writer Eu­gene Marsan strongly rec­om­mended Bolí­var's Barons and Lit­tle Dukes, thus fram­ing them in the ir­re­proach­able cigar class. Bolí­var cigars were ranked among the very best Ha­banos at the time, com­pared to such brands as Henry Clay, Flor de Cuba, Corona, or Vil­lar y Vil­lar.”

Bolí­var is a suc­cess­ful and se­lect Ha­bano brand marked by abun­dance of light wrap­per and by be­ing from the very be­gin­ning one of the strong­est-tast­ing cigars in the en­tire cat­a­log

The brand has been tra­di­tion­ally sought after by peo­ple who have been smok­ing good cigars for some time. In 2004, Wolters in Cologne, Ger­many, had thou­sands of boxes of Medal­las de Oro de Bolí­var ex­clu­sively made by Ha­banos SA for his store –of­fi­cially dis­con­tin­ued in 1992, ac­cord­ing to Mr. Adri­ano Martinez. These Bolí­var come out in the Cer­vantes size (Lons­dale), wrapped in gold pa­per with a spe­cial Bolí­var band in the mid­dle, ten units per pack­age. After this launch, Medalla de Oro was reestab­lished in 2007 as a cigar for Casas de Ha­bano, but it was later sus­pended in 2011.

Strong taste is what ac­tu­ally makes this Ha­bano stand out, let alone its spicy, fruity and roasted to­bacco aftertaste. This com­bi­na­tion turns it into a cigar worth wor­ship­ping.

All Bolí­var prod­ucts are to­tally hand­made with long filler made of leaves hail­ing from the finest to­bacco plan­ta­tions of Vuelta Abajo, Cuba's best to­bacco-pro­duc­ing re­gion, in the Pi­nar del Río prov­ince.

2014 SU­PER CORONA BO­LI­VAR BOX

1996 BELICOSOS FINOS BO­LI­VAR BOX

1985 GOLD MEDAL BO­LI­VAR BOX

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