Temasek stake values ‘Salt Bae’ steakhouse owner at $1.2 bn

SINGAPORE’S Temasek and Britain’s Metric Capital have bought into Nusr-Et steakhouse owner D.ream in a deal valuing the Turkish firm at $1.2 billion.

Nusr-Et was made famous by butcher-turned-social media star Nusret Gökçe, who went viral under the nickname “Salt Bae” in 2017 after posting videos of himself salting meat.

Salt Bae’s distinctive cobra-like manoeuvre earned Mr Gökçe more than 12 million Instagram followers and has helped launch Nusr-Et restaurants in the Middle East, New York and Miami.

Doğuş Restaurant Entertainment and Management (D.ream), which has a presence in 170 locations in 12 countries, said on Monday state-owned Temasek Holding and Metric Capital had paid $200 million for a 17 per cent holding.