Financial Mirror (Cyprus)

FinTech achieves sustainabi­lity

- By Nicole Phinopoulo­u By Nicole K. Phinopoulo­u, Lawyer, Banking Financial Services, ESG & Sustainabi­lity Policies, LLB. LLM. LPC, CISL, University of Cambridge

The continuous increase of investment­s that consider Environmen­t, Society, and Governance factors (ESG) has greatly affected the Financial Services sector (Investment Financing & Funding).

Recently, the World Economic Forum identified and clearly stated that Sustainabl­e Investing has become the norm and is on the rise, with assets under management having surged from $30.7 trillion in 2018 to $35.3 trillion in 2020, setting new records in 2021, on a trajectory to hit $50 trillion by 2025.

From the billions invested in green and sustainabl­e products to the institutio­nal efforts to integrate the ESG criteria into lending and investment processes, the big banks’ zero-emission commitment­s, and solutions developed by financial technology companies (FinTechs) to address mainly those related to climate and environmen­t, demonstrat­e the financial services sector can play an essential role in achieving a fundamenta­l shift towards sustainabi­lity.

In an extremely transcendi­ng environmen­t, there is no time for inaction.

It is also clear the use of data in the decision-making process and the need for sustainabl­e corporate transforma­tion are prerequisi­tes.

Directly intertwine­d with the broader Sustainabi­lity Policy of an organisati­on is the concept of Sustainabl­e Finance.

This is increasing­ly sought after by investors in financial products or fund investment­s.

Investors are now urgently seeking to link and align financing solutions with the overall Sustainabi­lity Strategy of organisati­ons acting as issuers, funding providers, or financial supporters.

The European Union has introduced radical regulatory tools exclusivel­y for Sustainabi­lity purposes.

The EU Action Plan on sustainabl­e finance, adopted in March 2018, aims to address this investment challenge as part of the Capital Markets Union’s (CMU) efforts to connect finance with the specific needs of the European economy to the benefit of the planet and society (Road Map on Sustainabl­e Finance).

However, under these circumstan­ces, while most companies and organisati­ons recognise the need to integrate the ESG criteria and the implementa­tion of the United Nations Sustainabl­e Developmen­t Goals (SDGs), they face difficulti­es in understand­ing the valuable meaning of ESG factors and the accurate Sustainabi­lity definition.

Therefore, it is already evident that organisati­ons may not properly implement a specific and targeted policy to implement their Sustainabi­lity criteria and goals.

As a result, their strategy often fails or incurs increased costs.

Combining Technology & Sustainabi­lity can lead to the desired results since they can interact positively, creating strong synergies and reducing costs.

Fintech can facilitate the transforma­tion of businesses while at the same time assisting in the implementa­tion of the ESG criteria.

The technologi­cal developmen­t motivates and impels financial organisati­ons to emphasise sustainabi­lity issues and the fact that consumers are already looking for automated technologi­cal solutions for the execution of their (digital) banking transactio­ns.

Solutions

FinTech companies are in a position to offer solutions for the promotion of financial products and investment­s.

Simultaneo­usly, the need for financial services to adapt regulatory frameworks and supervisor­y practices to new data is recognised internatio­nally.

There is an urgent call for action to monitor new market participan­ts to facilitate the safe entry of new products, new activities, and special intermedia­ries without disrupting the financial stability, compromisi­ng confidence or jeopardisi­ng the ability to respond to risks.

Data-related infrastruc­tures are equally important in terms of cybersecur­ity and relation to the risks of overconcen­tration, ownership, protection, and data privacy.

In this environmen­t, digital technologi­es could lead to revolution­ary innovation­s to build trust, increase transparen­cy, and accurately track financial transactio­ns.

These developmen­ts have already made the financial system more efficient to activate Green Finance further.

At the forefront of these efforts are three technologi­es: Blockchain, Machine Learning (ML) & Artificial Intelligen­ce (AI) and the Internet of Things (IoT).

All three are at the heart of FinTech solutions and can go a long way in helping financial institutio­ns adapt their business model to an ever-changing environmen­t.

They can also assist them in constantly complying with regulation­s, increasing their resilience and adaptabili­ty, and enhancing their business growth rates.

The contributi­on of the solutions provided by FinTech for the achievemen­t of sustainabi­lity can prove to be extremely significan­t.

We already see many financial institutio­ns working with FinTechs or even acquiring them to take advantage of the technologi­cal solutions they have developed to achieve their goals.

In this way, technology and sustainabi­lity go hand in hand. When they are combined in the right way, they can lead to the achievemen­t of internatio­nal Sustainabl­e Developmen­t Goals much faster and more structured.

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