Saudi APSCO launches in Egypt

Pro­duc­tion at 160,000 tonnes per year

The Daily News Egypt - - Business -

The Ara­bian Pe­tro­leum Sup­ply com­pany (APSCO) and TM Trad­ing an­nounced their of­fi­cial launch in Egypt, as per the ex­clu­sive deal­er­ship ob­tained by TM Trad­ing to dis­trib­ute APSCO prod­ucts in Egypt.

The an­nounce­ment came dur­inf a huge cer­e­mony held in Cairo, at­tended by Mo­hamed Aly Reda, manag­ing di­rec­tor of APSCO, and Khaled Salah, gen­eral man­ager of oils and lu­bri­cants,Tarek Moussa, chair­per­son of TM Trad­ing and Ahmed Tarek, the com­pany’s gen­eral man­ager, along with a num­ber of oils and lu­bri­cants dis­trib­u­tors in Egypt.

APSCO’s CEO,Mo­hamedAly Reda, and the com­pany’s Gen­eral Man­ager, Khaled El Tayeb, ex­pressed their hap­pi­ness over the com­pany’s de­ci­sion to launch in Egypt, high­light­ing the com­pany’s ma­jor dis­tri­bu­tion and spread in Saudi Ara­bia.

Reda said that APSCO will pro­vide all the tech­ni­cal sup­port to the new part­nerTMTrad­ing to en­sure the suc­cess of the busi­ness and re­alise the goals and am­bi­tions of both com­pa­nies.APSCO will also work on meet­ing the needs of the Egyp­tian mar­ket.

Tarek Moussa, chair­per­son of TM Trad­ing, said that the com­pany will be present in all gov­er­norates in Egypt, and that launch­ing the prod­ucts in Egypt was not a quick de­ci­sion, but has been in the pipe­line for over a year and a half.

Moussa ex­plained that dur­ing this pe­riod,TMTrad­ing was able to win the con­fi­dence of cus­tomers, and es­tab­lished a pres­ence in a num­ber of prov­inces. He added that their pres­ence has been one of the strong re­in­force­ment points of the com­pany, which drives them to work more en­thu­si­as­ti­cally to achieve the re­quired suc­cess, promis­ing to meet cus­tomers’ needs in a quick and ef­fi­cient man­ner. He thanked all TM Trad­ing em­ploy­ees for their pre­vi­ous ef­forts.

Gen­eral Man­ager of TM Trad­ing, Ahmed Tarek Moussa, spoke re­gard­ing a num­ber of fig­ures and events re­lated to TM Trad­ing and APSCO, which re­sulted in them launch­ing in Egypt. It started with the es­tab­lish­ment of APSCO in 1960, to es­tab­lish­ing the mix­ing plant of 160,000 tonnes per year, and the grease plant in 2015, through to 2016, when the part­ner­ship be­tween APSCO and TM Trad­ing was signed.

Moussa high­lighted how TM Trad­ing spread through rais­ing the aware­ness of con­sumers of APSCO’s prod­ucts and Saudi out­put in gen­eral. He pointed out that his com­pany re­lies on the cer­ti­fied dis­trib­u­tor model that kicked off in 2017 with 10 dis­trib­u­tors in 15 gov­er­norates, in­clud­ing Greater Cairo,Alexan­dria, and Sharkia, among oth­ers. He stressed that TM Trad­ing is keen on en­sur­ing that each sales party can get the best profit mar­gin.

TM Trad­ing’s ex­pan­sion aims at both lev­els, whether spread across the prov­inces where the com­pany al­ready ex­ists, or spread in other gov­er­norates, by in­creas­ing point of sale (POS) from 2,000 points to 5,000 points in 2019, in ad­di­tion to in­creas­ing the com­pany’s pro­duc­tion of ma­rine oils and fac­tory lu­bri­cants in 2020 and 2021 re­spec­tively, said Moussa. He added that the com­pany’s sales in­creased by five folds be­tween 2016 and 2017 and to eight folds this year. Fur­ther­more, TM Trad­ing’s mar­ket share reached 2%, not­ing that the de­ci­sion to re­move cus­tom du­ties off Euro­pean cars will boost sales, which could hike TM Trad­ing’s mar­ket share by 13-18%.

Rep­re­sen­ta­tives of TM Trad­ing and APSCO hon­oured a num­ber of dis­trib­u­tors of the pe­tro­leum prod­ucts in the Egyp­tian mar­ket for their ef­forts as part of the com­pany’s suc­cess and im­pelled them to­wards con­tin­u­ous work to achieve com­pet­i­tive rates.

APSCO is the strate­gic ally of ExxonMo­bil in the King­dom of Saudi Ara­bia from 1960 to 2006.The com­pany then bought ExxonMo­bil’s share of 49% and the com­pany then be­came 100% Saudi. APSCO sup­plies prod­ucts to 30 lo­cal and in­ter­na­tional air­ports,in­clud­ing SaudiAra­bi­anAir­lines.

Newspapers in English

Newspapers from Egypt

© PressReader. All rights reserved.