Fiji Sun

Bula Fiji App Makes it Easier for You

- NICOLETTE CHAMBERS NADI Feedback: nicolette.chambers@fijisun. com.fj

New Zealand’s Solta and Singapore-based Smoove Xperience have teamed up to create a travel mobile app to further add value to visitor arrival informatio­n and updates.

Aptly named Bula Fiji, the service which connects visitors digitally with local Fijian vendors - is a travel mobile app combined with a local currency wallet creating a “digital travel desk” in tourists’ pockets, replacing the outdated and often cumbersome travel desks at airports and hotel lobbies.

With the grip of COVID-19 easing across many countries in the world, more travellers are venturing beyond their borders for a much-needed getaway.

For Fiji, this has meant a welcome influx of internatio­nal tourists, eager to sample the unique experience­s that we have to offer.

The increased tourist traffic also brings with it a unique opportunit­y for cutting-edge digital technology to make the experience of booking with local Fijian vendors easy and seamless.

This is exactly the sort of futurefaci­ng service that a new venture, between Solta out of Auckland, and Singapore-based Smoove Xperience, aims to bring to Fiji.

Company chief executive officer Mark Povey, of Solta, who developed the app platform, said: “Travelers get frustrated with traditiona­l travel desks for booking and paying of these activities in country hence the developmen­t of this seamless app to streamline the customer experience.”

Greg Duffell, Group chief executive officer for Smoove Xperience touted the benefits of the technology

Solution said: “A traveller can simply open our digital travel desk app, browse activities and services, book and pay directly.

“Or, if they are already in Fiji and want to pay at one of our participat­ing merchants, they simply wave their mobile over the merchant’s point-of-sale (POS) device, and the funds are transferre­d immediatel­y.”

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 ?? Photo: Waisea Nasokia ?? READY TO FLY...Fiji
Airways Executive Manager Digital & Marketing Akuila Batiweti (right), chats with Sofitel Resort director of sales and marketing Michael Bell as the tourism industry stakeholde­rs prepare for the Fijian Tourism Expo which continues today.
Photo: Waisea Nasokia READY TO FLY...Fiji Airways Executive Manager Digital & Marketing Akuila Batiweti (right), chats with Sofitel Resort director of sales and marketing Michael Bell as the tourism industry stakeholde­rs prepare for the Fijian Tourism Expo which continues today.
 ?? Photo: Waisea Nasokia ?? Fiji Marriott Resort Momi Bay stage in final preparatio­n in time for the opening last night.
Photo: Waisea Nasokia Fiji Marriott Resort Momi Bay stage in final preparatio­n in time for the opening last night.
 ?? Photo: Waisea Nasokia ?? The Smugglers Cove Beach Resort team preparing the opening last night.
Photo: Waisea Nasokia The Smugglers Cove Beach Resort team preparing the opening last night.

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