“I was the first to make underpants a fashion item, and made a fortune from it,” Calvin Klein laughingly told Vogue Hommes ten years ago, when he had just sold his empire. He also mentioned that he hoped to devote a book to his career. And now he has. Quite sumptuously, in fact. It provides the opportunity to skim through his pictures, the personal memories, the minimalist, modern style, tinged with incandescent sex appeal, of this communication wiz, who shocked and relaxed America. We remember the effect of his jeans campaign by Richard Avedon featuring Brooke Shields circa 1979, the Adonis Tim Hintnaus in immaculate underwear with Calvin Klein tattooed on the elastic, leaning on an antique white – washed chimney captured by Bruce Weber, or Kate Moss, who embodies his fragrance, Obsession, photographed lying on a sofa naked by Mario Sorrenti. These cult images glorify a style or an attitude more than a fashion, which verges on a societal phenomenon. The watchword of this anti conformist with the spot–on instinct is, “Think young”. There’s nothing like it for getting close to eternity.