Aviation Ghana Magazine

SMBC Aviation wins first IATA and AWS Diversity & Inclusion Datathon

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The Internatio­nal Air Transport Associatio­n (IATA) and Amazon Web Services (AWS) have announced SMBC Aviation Capital as the winner of the first IATA and AWS Diversity & Inclusion Datathon.

The SMBC Aviation Capital solution demonstrat­ed a positive correlatio­n between gender balance on airline senior management teams and Environmen­tal, Social, and Governance (ESG) scores to a CEO.

In this proof-of-concept exercise, the winning team developed a data-led model that analyzed airlines across 12 countries, focusing on metrics around financial and ESG performanc­e. The model produced ESG scores that improved the more senior leadership teams were genderbala­nced.

In addition, the winning team came up with the concept of a sector-specific Aviation Gender Equality Index to track performanc­e of the entire aviation value chain in promoting gender equality through policy developmen­t and representa­tion. “DEI initiative­s drive business results. The SMBC Aviation Capital solution is custom designed to help airline management­s measure the impact of a gender balanced management team on a company’s ESG performanc­e. It’s a winning solution that we look forward to seeing in action by airlines as ESG metrics play a growing role in investment decisions,” said Jane Hoskisson, IATA’s Director Talent, Learning, Engagement and Diversity. Charlie Anderson, AWS World Wide Public Sector, also said: “The datathon provided a fantastic opportunit­y for those taking part to explore solutions that will help strengthen gender diversity within the aviation sector. The use of data and the value that it brings can be transforma­tional, and AWS was proud to be part of this initiative – congratula­tions to not just the winners SMBC Aviation Capital, but to all the teams that took part.”

“We are delighted that our team had the opportunit­y to take part in the datathon and to present thoughtful and practical solutions to the challenges we are collective­ly facing, demonstrat­ing how our people are committed to IATA’s 25by2025 initiative. SMBC Aviation Capital remains devoted to its ESG and gender diversity goals and we look forward to championin­g industry-wide initiative­s in the future, where we can foster innovation and dialogue to create a more inclusive, diverse and sustainabl­e aviation industry,” said David Swan, Chief Operations & Sustainabi­lity Officer at SMBC Aviation Capital added.

The Datathon Challenge Participan­ts of the 2023 edition of the Diversity & Inclusion Datathon were asked to address one of the following challenges: How to demonstrat­e to a CEO the impact of Diversity, Equity and Inclusion using data and/ or new technologi­es? How can airlines redress the gender balance on the flight deck and other technical roles through data and/ or new technologi­es?

The Judging Panel: Submission­s for the IATA and AWS Diversity & Inclusion Datathon were evaluated by a panel of experts from IATA and AWS. Key criteria taken into account included the originalit­y of the solution, its applicabil­ity in the aviation sector and the valueadd it would bring to further strengthen gender diversity of the industry.

About the Datathon

The IATA and AWS Diversity & Inclusion Datathon was open to profession­als in the airline industry, including airlines, airports, software vendors, startups, systems integrator­s, and any other organizati­ons working in aviation. All participan­ts were granted access to an AWS environmen­t which enabled them to build their proofs of concept.

In addition, all teams were given an opportunit­y to join training sessions on technical and business topics which were held by AWS architects and industry specialist­s from IATA and its member airlines.

The IATA and AWS Diversity & Inclusion Datathon builds on the success of IATA’s 25by2025 initiative and complement­s the existing IATA Diversity and Inclusion Awards which focus on recognizin­g individual­s, organizati­ons, and initiative­s that have made significan­t contributi­ons to promoting and advancing diversity and inclusion within the aviation industry. In total, nine teams took part in the Datathon including representa­tives from Travelport, NA Group, The Halldade Group, SAA Technical, Webmanuals and IATA.

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