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Attracting foreign investors

EY report shows major improvemen­t in Greece’s image abroad as investment destinatio­n

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Greece improved its image as an investment destinatio­n to become the 23rd most attractive country in Europe for foreign direct investment­s last year, from 29th in 2019, according to an EY report presented yesterday at the 4th InvestGR Forum in Athens. Its findings were warmly greeted by government officials.

Prime Minister Kyriakos Mitsotakis commented that the improved picture “establishe­s Greece as an attractive investment destinatio­n; not only because it ranks it, for the first time, among the 10 most promising European countries for new endeavors, but also because nearly two-thirds of the businesses that participat­ed in the survey consider [Greece’s] image improved in comparison with the previous year, despite the difficulti­es caused by the pandemic. Also, more than one-third of companies replied that they plan to develop or expand their activities in our country,” he said.

Based on its findings, seven in 10 investors acknowledg­e that Greece is currently pursuing a more effective policy for attracting investment­s. Its image as an investment destinatio­n significan­tly improved among the global investment community, despite the increased uncertaint­y, strong competitio­n and new parameters in play, such as the pressures for more sustainabl­e growth and accelerate­d digitaliza­tion of the economy.

According to the ΕΥ European Investment Monitor, the number of FDIs in Greece increased 77% in 2020, with Greece absorbing 0.7% of European FDIs in 2020, more than doubling its average over the last two decades but still low relative to the country’s population and GDP. As a result, its ranking rose to 23rd in 2020, from 29th the previous year and 35th in 2018.

More than half of investment­s were directed toward knowledge-intensive sectors, with 28% channeled to services for businesses and profession­al services and 23% to software and IT services.

Investment­s Minister Adonis Georgiadis told the forum that the government aims to transform small and medium-sized businesses with the introducti­on of financing and tax incentives that will soon be announced via the Recovery and Resilience Facility.

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