China Daily

Market forces and government can ensure quality products

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WEDNESDAY WAS WORLD CONSUMER RIGHTS DAY. Premier Li Keqiang has for several times emphasized that China’s economic developmen­t should enter a “quality era”, while Zhi Shuping, head of the General Administra­tion of Quality Supervisio­n, Inspection and Quarantine, said at a Tuesday news conference that quality should come first. Beijing News comments:

“Quality era” became a hot phrase with the approach of World Consumer Rights Day. But quality is more than just consumer rights, it is also about upgrading the manufactur­ing sector as well as improving the economic growth mode.

Long gone are the days when the domestic manufactur­ing industry could rely on low quality and cheap prices to survive. The new core competitiv­eness of China’s manufactur­ing industry should now be good quality. Only with good quality products can it meet consumers’ needs and improve its position in the global value chain.

In order to ensure quality, protection of consumers’ rights and interests is a must.

There have been many examples of enterprise­s being chased out of the market because they ignore consumers’ rights and needs.

Domestic internet enterprise­s are growing much faster than the traditiona­l industries, because they know better how to serve consumers and how to meet the demands of customers. They collect big data from users and analyze the data to improve their products and services. This is something traditiona­l manufactur­ers should also do.

Of course, a quality era cannot come out of the blue. In addition to relying on the market it also requires strong government regulation.

The government can improve the quality of the products by creating higher standards for product quality and strengthen­ing quality supervisio­n.

A quality era will not come from nowhere. Only with the joint efforts of all will it become reality.

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