China Daily

Manbang to better serve millions of truckers

- By OUYANG SHIJIA in Beijing and YANG JUN in Guiyang Contact the writers at ouyangshij­ia@chinadaily.com.cn

Chinese truck-hailing firm Manbang Group will offer a range of services to drivers so that it could better tap key markets and retain its top spot in the segment, its top official said.

Luo Peng, co-president of Manbang, said the group will provide A-to-Z services for drivers and logistics firms, build a public service platform for drivers, and increase valueadded services to generate more revenues.

“The market for truckers is huge — so huge it’ll be worth more than 1 trillion yuan ($156 billion) in the near future,” Luo said.

“The domestic logistics supply is very fragmented. China now has around 1.5 million logistics companies and tens of millions of truckers (long-distance lorry drivers). As an industrial internet platform, we need to ramp up resources to better serve the drivers via emerging technologi­es such as big data and artificial intelligen­ce.”

Using big data, Manbang will be able to help drivers to directly find commoditie­s waiting to be shipped, without worrying about a potential empty return trip, he said.

It also provides follow-up services, such as sales of electronic toll collection cards for highway transporta­tion, auto sales, vehicle-related finance and insurance services, he said.

Manbang, which came into being last November with the merger of Truck Alliance and Yunmanman, China’s two major Uber-like apps, announced in April a fresh round of $1.9 billion financing.

The round was led by Softbank Vision Fund and China Reform Fund, a private equity investment company backed by China Reform Holdings Corp Ltd and other State-owned firms and social institutio­nal investors.

The money raised will help the company to improve user experience, develop new business and expand into new markets. Company officials said Manbang will also explore emerging areas, such as new energy and intelligen­t driving, to speed up the logistics infrastruc­ture constructi­on.

Luo, who continues to serve as Truck Alliance’s CEO, said the merger integrates the two sides’ businesses, while the two apps will continue to operate as independen­t brands.

“We’ll strive to break even this year,” Luo said. “We aim to offer an online marketplac­e for users, which will also help create more business scenarios.”

According to a 2016 report by Chinese internet of things and big data company G7 and global consulting firm Bain & Company, China’s road freight amounted to 6.1 trillion ton-kilometers, covered by a fleet of more than 5 million heavy trucks and over 14 million light and medium trucks. The market size exceeded 5 trillion yuan, making it the world’s biggest road transporta­tion market.

Manbang reportedly serves around 5.2 million trucks and 1.25 million logistics firms, which gives it a big market share in the country.

Wang Gang, CEO of Manbang Group, who was an angel investor in ride-hailing firm Didi Chuxing, said a new department called Manbang Internatio­nal will help the company to seek opportunit­ies to expand abroad.

 ?? YANG JUN / CHINA DAILY ?? A young visitor experience­s simulated driving on a virtual reality or VR headset at the stand of Manbang Group, at the 2018 Internatio­nal Big Data Industry Expo held in Guiyang, Guizhou province, on May 26.
YANG JUN / CHINA DAILY A young visitor experience­s simulated driving on a virtual reality or VR headset at the stand of Manbang Group, at the 2018 Internatio­nal Big Data Industry Expo held in Guiyang, Guizhou province, on May 26.

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