Ok I may have gone a little dramatic over the title but as I write this column, Tiger Woods, almost a year into his spinal fusion surgery and more than 5 years since his last win, has won the 2018 PGA Tour Championship. The 42-yearold, 14-time major winner completed the tournament with a two-shot win to claim his 80th PGA Tour title.
It was just last month I’ve touched on the importance of Tiger Woods in generating interest amongst journalists, the general public as well as sponsors for the world of golf. Somehow, he possesses an aura or allure, not unlike what Michael Jordan did for basketball.
I did a casual search online that generated a list of coverage on his win ranging from Sky News, The Boston Globe, CBS, Yahoo News, USA Today, The Indian Express, Reuters, Stuff, The Telegraph, Newsweek, Channel News Asia, New York Times, Saudi Gazette, The Irish Times, and the list is so long that it would be impossible to list them all here. When was the last time we’ve seen such coverage from the world’s news and media agencies on a person winning a golf tournament?
And with Tiger now on Captain Jim Furyk’s US Ryder Cup team, you can be assured the eyes of the world’s media will also be on him and perhaps, they may cast their glances over at the epic golf battle taking place between the rest of Team USA and Team Europe at Le Golf National in Paris.