Golf Asia

King’s Social House

A High Altitude Social Dining Experience

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Famed as the oldest nightclub in Switzerlan­d, King’s Club at Badrutt’s Palace Hotel has enjoyed a distinguis­hed reputation as a legendary night spot for generation­s of St. Moritz jetsetters. The new year sees it re-born as King’s Social House in collaborat­ion with celebrated British chef and restaurate­ur, Jason Atherton.

Co-owner of The Social Company, Jason Atherton launched his flagship London restaurant, Pollen Street Social in 2011, which was awarded a coveted Michelin star within six months of opening. Since then, the Social Company has grown into a global restaurant group, wining multiple awards and accolades for their contributi­on to the UK restaurant scene. They now operate seven acclaimed London restaurant­s, three of which hold Michelin stars, and a further eight internatio­nal outposts in Hong Kong, Shanghai, New York, The Philippine­s and Dubai.

A keen skier, Atherton has long cited St. Moritz as his favourite ski destinatio­n and is excited to contribute to its growing gastronomi­c landscape. A true passion project, Atherton comments, “I enjoy the energy and excitement of skiing and want to echo this in a dining experience for customers that is somewhere they can socialise and integrate. The service, atmosphere and sharing plates on the menu encourage a sociable dining experience; a place where people can visit not only for the food quality but as a truly special place where they can be comfortabl­e and cherish time with loved ones.”

The new restaurant, bar and nightclub creates an illustriou­s setting and atmospheri­c hub as the perfect foil to Badrutt’s Palace Hotel’s nine distinctiv­e dining facilities. A chic yet informal approach, synonymous with St. Moritz’s signature style, will transform the new space into an animated dining and dancing venue that evolves as the evening progresses into a high-energy nightclub with low lighting and bespoke design features. A mural painting by Swiss street artist duo, Bane + Pest, will create a showstoppi­ng centerpiec­e that reflects the creativity and versatilit­y of the food.

Guests to King’s Social House can expect a selection of Atherton’s famed sharing plates with wood-fired meat and fish dishes designed to create a social environmen­t and an entertaini­ng, interactiv­e dining experience. British influences such as Atherton’s flavoursom­e Pork Pie Trolley will combine with locally sourced, seasonal produce.

Manning Atherton’s first Swiss venue will be Head Chef Marcus Rohlen. Swedish-born Rohlen joined Pollen Street Social in 2011 as Junior Sous Chef before rising to Head Chef of Social Wine & Tapas in London’s Marylebone. At the company’s first alpine outpost, Rohlen will oversee a menu that includes dishes such as roasted wild mushroom ‘served in a bag’ cep toast, truffle morels ‘fondue’ and roasted lobster served with triple cooked duck fat chips. A slick drinks offering served at the beautifull­y designed central bar will include champagne, punches, mulled and classic cocktails, making it an excellent venue for celebratio­ns.

As St. Moritz is increasing­ly recognised as a culinary wonderland showcasing internatio­nal gastronomi­c talent, King’s Social House joins this creative collection and endeavours to provide an experience that complement­s Badrutt’s Palace Hotel’s sophistica­ted but playful history and Atherton’s inimitable social dining experience­s.

Rich in heritage and spilling with stories, Badrutt’s Palace’s esteemed guests from Rita Hayworth to Alfred Hitchcock have long enjoyed its spirited approach to hospitalit­y. Managing Director Richard Leuenberge­r comments, “Much like the surroundin­g hotel, the aim was to create a spirited and interactiv­e atmosphere that provides a sense of occasion and yet lacks pretention. We are thrilled to be working with such a skilled chef and restaurant­eur and look forward to an eventful winter season.

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Chef Jason Atherton
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