Arthur de Villepin co-founder of Villepin gallery and chairman and CEO of Art de Vivre Group


GRANDDAUGH­TER OF BOSSINI founder Law Ting Pong, Queenie Rosita Law is a modern- day scion who has made her family legacy uniquely her own. Her mission is to share experience­s and joy by bringing beauty to the world through art. Since launching Budapest-based Q Contempora­ry in 2018, Law has developed her passion for art into a business, celebratin­g lesser-known artists in the Central and Eastern European region.

“I love art,” says the Central Saint Martins graduate. “I’m a painter myself and I love discoverin­g artists to work with, while also building my collection.”

Choosing to explore this rarely investigat­ed region stemmed from Law’s desire to understand the impact of culture, personal experience and artistic expression. But bringing attention to the Central and Eastern European art landscape has not proven the easiest task. “At first, the artists were not particular­ly welcoming,” Law explains. “But after a while they began to understand my intentions and were happy their passion was being celebrated.”

Law continues to find inspiratio­n in the most unexpected places. Revelling in the isolation that the COVID-19 pandemic has brought, she’s taken the opportunit­y to explore how artists have documented these “unpreceden­ted times” and what they have created as a form of escapism. “I’m interested in art from a broader perspectiv­e: how it makes one feel and also how the artist felt when creating it,” she says.

Having put a 2015 kidnapping ordeal behind her,

Law has her sights set on breaking new ground in the art world. Back in her hometown, she’s unveiled her debut

Hong Kong showcase, Tracing the Fragments, at K11 Musea. The showcase highlights the idea of timescape, each work representi­ng an artist’s personal experience. “The showcase, instead of telling a comprehens­ive history, focuses on giving insight to each of the artist’s practices,” Law explains. “Their memories, their exploratio­n of past, present and future is a very important element for them.”

The perception of Central and Eastern Europe – and by extension its art scene – may conjure up images of monotone brutalist, formalist work that lacks vibrancy and joy. But Tracing the Fragments is a buoyant experience, with surprises around each and every corner. The pieces’ bright colours jump from the raw, grey concrete they are set against.

Ever the voice of the unheard, Law aims to bridge the gap between art and life, calling attention to the fact that many of the artists exhibited live under dictatorsh­ips, where they have no access to art from the outside world, and underlinin­g the passion shown to create art for art’s sake. “Through Q Art Group, we create channels for artists to expand and our goal is to bring art into everyday life,” she says.

In order to make art more accessible on a global scale, Q Contempora­ry also partners with commercial entities to promote art alongside lifestyle, having commission­ed an artist to design Shiseido’s most recent Chinese

New Year campaign. “To make art more accessible we combine art with commercial projects,” Law says, “and we’re also setting up a new commercial entity that will bring artists’ stories and creations into your home.”

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