LOVE AND BLESSINGS

Chara Wen, the title sponsor of the gala dinner for the Hong Kong Cancer Fund’s 30th anniversary, is a jewellery brand that remains close to the heart

FOUNDED IN 2009, the Taipei-based brand Chara Wen is a thing of beauty, in which each ornate jewellery piece is imbued with the spirit of love. Founder Rachel Wen sees her business as a precious gift, a blessing for life, and a gift from mother to daughter – in this case, her own progeny, Krystal Huang. The name “Chara” means happiness and joy; beyond the luxury element, it comes with the notion of kept promises of love.

Chara Wen's backbone is its Gift of Love series; the brand also releases one-of-a-kind fine jewellery and timepieces under the themes of Earth, Fashion Muse and Classic. In the Signature of Love series, each piece of jewellery contains a small heart-shaped ruby – sometimes explicit, other times hidden. In addition to precious stones and diamonds, Chara Wen specialises in the use of ores and gems that blend natural textures and simple lines.

Back on terra firma, it's also a brand courted and espoused by leading stylistas. Inès de la Fressange, the former muse of

Karl Lagerfeld and current brand ambassador of Roger Vivier, wears Chara Wen jewellery; the brand even created an art deco-style jewellery watch that bears her name, Ines.

Chara Wen is the title sponsor of the Hong Kong Cancer Fund gala dinner on November 17; the charity marks its 30th anniversary this year. #legend spoke to

Rachel Wen about her involvement with the prolific support organisation.