SUBLIMINAL

Anytime, anywhere: Chanel’s formula for success

HAPPENSTANCE HAD NOTHING to do with the success of Chanel Sublimage La Crème Yeux.

Always in search of the perfect skincare, Chanel Research makes creation its driving force, backed by unwavering high standards such as the creation of custom-crafted signature active ingredients, of formulas in which each ingredient is essential, and avant-garde technology.

And now comes a third iteration for 2017, achieving new heights in skin regeneration of the eye contour and the wide-open appearance of eyes. Throughout its studies, Chanel has acquired an in-depth knowledge of signs of ageing in the eye area and their consequences on the emotional expression of eyes. With the new-generation Sublimage La Crème Yeux, the eyes become more sublime, their expressiveness is heightened, and signs that diminish their radiance and beauty are corrected.

Used with a new and unique massage accessory, Sublimage La Crème Yeux helps reduce dark circles and puffiness, while correcting all signs that diminish their expression. Soft and radiant, it melts onto the skin with a subtle caress and a velvety finish. Its rich texture, developed for a dual classic or mask application, wavers between silky evanescence and voluptuous creaminess for a delicious contrast. As soon as it is applied, it envelops the eye contour in absolute comfort.

But what about when time is of the essence and you're on the move? Under or over make-up, while travelling on a plane, for example, or before a dinner party, or between two meetings? Sublimage La Brume is an intense revitalising mist – the ideal skincare product to slip into your bag and keep within reach at all times, surely designed for all women who refuse to give up their fast-paced lifestyle or their beauty. Anytime, anywhere, it enhances the skin, restoring its radiance and vitality. The complexion is fresh and rested, non-stop, all day long and in all circumstances – regardless of stress or climatic and environmental variations – and in maximum comfort.

Three active and complementary ingredients propel the product. The protective antioxidant power of intense vanilla water enables skin to regain the ability to adapt to the intense rhythm of life; the energising action of silk tree extract restores the skin's vitality and erases signs of fatigue; and the combination of three hyaluronic acids, each with different molecular weight, immediately moisturise, plump and smooth wrinkles and fine lines.

Go on, spoil yourselves, ladies: Sublimage, Sublimager, Sublimagest. Simple and superlative.