JENNY FERRE

THE REVOLUTION WILL BE TELEVISED

Jenny Ferre recognizes opportunity and takes it by the horns. She is the Senior Vice President for Creatives and Operations of Television and Production Exponents (Tape Inc.) and she is the top creative executive in one of the biggest networks in the country, GMA. She manages the most wellknown of noontime shows, as well as the most well-known phenomenon in Philippine television history, AlDub.

The inescapable frenzy following the developments of Maine Mendoza (aka Yaya Dub) and Alden Richards’ whirlwind love affair has catapulted the network’s traditional media ratings and record breaking social media mentions. The results have spilled over international news sources and what soon followed as a landslide in advertising and marketing campaigns. What Ferre created was a real talking point in pop culture and has reached everyone’s attention.—PE