Prestige Hong Kong - Tic Talk

A Lange & Söhne

-

A new coffee- table book celebrates the history of German manufactur­e A Lange & Söhne. Presented in April at an event at the brand’s Hong Kong boutique attended by German consul- general in Hong Kong Dieter Lamlé and a host of Lange aficionado­s, A Lange & Söhne is the work of watch connoisseu­r Noel Wong, a former TV and newspaper journalist and war correspond­ent who is also the former managing director of A Lange & Söhne Asia Pacific. Wong visited the brand’s German headquarte­rs extensivel­y to research the book, in which he examines the brand’s success in the light of Chinese philosophy, and highlights its achievemen­ts in both watchmakin­g and social responsibi­lity. At the launch event Wong spoke about his experience­s writing the book, accompanie­d by a video shot at the company’s headquarte­rs.

 ??  ??

Newspapers in English

Newspapers from Hong Kong