Ulysse Nardin

A range of boundary- pushing timepieces were given an appropriately spectacular outing at a very special event hosted by Ulysse Nardin at Expo – I Pavilion Shanghai. The # Freakmeout night in November took guests on an undersea journey, featuring projections of waves, fog screens and a giant animated shark that appeared to be swimming through the streets of both New York and Shanghai. In an exhibition space styled like the inside of a shark’s body was a display of Ulysse Nardin watches in Romancolumn- shaped cabinets, like lost undersea treasures, including pieces from the brand’s groundbreaking Freak collection.